MARKETING RESEARCH – AUSTRALIA

Aussies using only their Mobile or Tablet to bank triples in 3 years

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 24-Aug-15

A Roy Morgan Single Source survey has found that an estimated 1.1 million (5.8 per cent of) Australians use only their mobile phone or tablet to conduct banking activities in an average four week period. In three years, the number of Australians doing "mobile-only banking" has tripled. This means they do not use any other banking channel, such as website, branches, adviser/banker or the telephone, to deal with their bank. By June 2015, 33 per cent of Australians conducted internet banking using a mobile phone or tablet (app) in an average four week period. This has resulted in a group of people that only deal with their banks via a mobile or tablet. As assumed, younger generations take up digital channels at higher rates than older ones, with close to one out of ten people under 34 years old doing "mobile-only banking".

CORPORATES
ROY MORGAN RESEARCH LIMITED

Netflix claims its first victim as EzyFlix bites the dust

roymorgansocial Leave a comment

Original article by Yolanda Redrup
The Australian Financial Review – Page: online : 20-Aug-15

Netflix, the newest entrant to the Australian TV and movie streaming market, has claimed its first victim with Australian-based Ezyflix closing this week. Ezyflix’s model of charging per download for films and TV shows rather than using a monthly subscription-based model like Netflix, Quickflix, Presto and Stan appears to have made Ezyflix price uncompetitive with its rivals. The latest Roy Morgan Research survey shows Netflix now reaches 1.89 million Australians in July, stunning growth considering Netflix only launched in Australia four months earlier in March.

CORPORATES
ROY MORGAN RESEARCH LIMITED, EZYFLIX AUSTRALIA, STAN ENTERTAINMENT PTY LTD, QUICKFLIX LIMITED – ASX QFX, TELSYTE PTY LTD, FOXTEL MANAGEMENT PTY LTD, NETFLIX INCORPORATED, PRESTO ENTERTAINMENT PTY LTD

Ipsos Australia reports 2014 pretax loss of $8.0m compared to a loss of $2.26m in 2013

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: online : 14-Aug-15

IPSOS today published its annual financial report for the year ended 31 December 2014. Headline results show turnover has fallen 6% from $45.4m to $42.6m and operating costs have increased by 6% from $47.7m to over $50.6m. This 2014 result represents the first full year of inclusion of the EMMA readership survey that IPSOS started conducting in late 2013.

CORPORATES
IPSOS AUSTRALIA PTY LTD

Ipsos Australia reports 2014 pretax loss of $8.0m compared to a loss of $2.26m in 2013

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: online : 14-Aug-15

IPSOS today published its annual financial report for the year ended 31 December 2014. Headline results show turnover has fallen 6% from $45.4m to $42.6m and operating costs have increased by 6% from $47.7m to over $50.6m. This 2014 result represents the first full year of inclusion of the EMMA readership survey that IPSOS started conducting in late 2013.

CORPORATES
IPSOS AUSTRALIA PTY LTD

Go hard or go home: sports drinks in Australia

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 12-Aug-15

A Roy Morgan Single Source survey has found that eight per cent of Australians consumed sports drinks such as Powerade, Gatorade and Staminade in any given seven days during the year to March 2015. Young consumers are particularly enthusiastic about sports drinks, with 1.5 million Australians 14 years or older drinking these beverages in an average seven-day period. Powerade dominates in the sector, drunk by 58 per cent of sports drink consumers, followed by Gatorade (33 per cent), Maximus (seven per cent) and Staminade (six per cent).

CORPORATES
ROY MORGAN RESEARCH LIMITED, COCA-COLA AMATIL LIMITED – ASX CCL, LUCOZADE

Netflix reaches 1.89 million Australians. Foxtel loses share (but not size) as Netflix expands pay and subscription TV market

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 12-Aug-15

A Roy Morgan Single Source survey has found that 1.89 million Australians aged 14+ in 737,000 households had a Netflix subscription in July 2015. Netflix has experienced strong growth in subscriptions, considering that it had 748,000 subscribers in April, 1.16 million in May and 1.53 million in June. Foxtel’s share of the pay/subscription TV market has declined to 76 per cent, although the size of its customer base remains almost unchanged (2,346,000). The total pay/subscription market has expanded almost 30 per cent since the start of 2015.

CORPORATES
ROY MORGAN RESEARCH LIMITED, NETFLIX INCORPORATED, FOXTEL MANAGEMENT PTY LTD, STAN ENTERTAINMENT PTY LTD, PRESTO ENTERTAINMENT PTY LTD

ANZ-Roy Morgan Australian Consumer Confidence stutters

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 12-Aug-15

The ANZ-Roy Morgan Consumer Confidence rating for Australia fell 0.4 per cent to 112.5 in the week ended 9 August 2015, after rising 5.5 per cent over the previous three weeks. Households’ views of their current finances declined 2.7 per cent while expectations of the economic outlook declined over both the next year and next five years, by 1.5 per cent and 5.3 per cent respectively. ANZ Bank chief economist Warren Hogan says that the Australian consumer confidence "remains highly vulnerable to a negative economic or financial shock".

CORPORATES
ROY MORGAN RESEARCH LIMITED, AUSTRALIA AND NEW ZEALAND BANKING GROUP LIMITED – ASX ANZ

Negative outlook for the Australian economy over the next 12 months causes decline in July business confidence

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 11-Aug-15

A Roy Morgan Business Single Source survey has found that Australian business confidence declined by 2.2 per cent to 112.3 points in July 2015. Business confidence is now down 6.8 points (5.7 per cent) from 12 months ago and remains below the five-year average of 117.2. The proportion of businesses that are pessimistic about the economic conditions in Australia over the next 12 months increased to 49 per cent in July (up from 40 per cent in June), compared to 36 per cent in July 2014.

CORPORATES
ROY MORGAN RESEARCH LIMITED

Roy Morgan Newspaper Readership and Cross-Platform Audience Results for June 2015

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 6-Aug-15

Roy Morgan Research has released its Print Readership and seven-day Cross-Platform Audience results for Australian newspapers for the year to June 2015. Readership of Print Monday to Friday editions have declined by 11.3 per cent overall in the total number of readers for the country’s major metropolitan papers. Meanwhile, there was an overall readership decline of 8.8 per cent for Saturday editions, while readership of Sunday newspapers fell by 7.1 per cent. "The Sunday Times" recorded the largest cross-platform audience growth overall, up 5.5 per cent to 901,000.

CORPORATES
ROY MORGAN RESEARCH LIMITED, NEWS CORP AUSTRALIA PTY LTD, NEWS CORPORATION – ASX NWS, FAIRFAX MEDIA LIMITED – ASX FXJ

Roy Morgan Magazine Readership and Cross-Platform Audiences for June 2015

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 6-Aug-15

Roy Morgan Research’s Australian Magazine Readership Survey shows that 12,378,000 Australians aged 14+ read the latest issue of at least one magazine on average in the year to June 2015. "Coles Magazine" was the most widely read print magazine during the period, with an average readership of 2,721,000. Meanwhile, a number of titles recorded an increase in total cross-platform audiences, including "Cosmopolitan" (up three per cent to 513,000), "Men’s Health" (up 1.6 per cent to 587,000) and "New Idea" (up 1.3 per cent to 1,340,000).

CORPORATES
ROY MORGAN RESEARCH LIMITED, COLES SUPERMARKETS AUSTRALIA PTY LTD, WOOLWORTHS LIMITED – ASX WOW, BAUER MEDIA KG