SNACK FOODS – AUSTRALIA

Potato chips and corn chips the snack foods of choice for parents during lockdown

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Original article by Roy Morgan
Market Research Update – Page: Online : 19-May-20

New snack food and confectionery data from Roy Morgan shows that potato chips and corn chips are the most popular snack of Australian parents as a group. Next comes savoury biscuits and crackers, chocolate blocks, chocolate bars, and lollies and sweets. However, there is a salty/sweet preference split depending on the age of the children in the family. The group with the highest proportion of potato chip and corn chip buyers was parents with children aged 12-17, with 64% purchasing these snacks in an average four weeks and 27% buying these more than three times a week. This group also led the savoury biscuits and crackers category (51%). Sweeter snacks are different. Chocolate blocks are most frequently bought by parents of children aged 6-11 (43%), as are chocolate bars (39%). Parents of children aged 0-5 led the lollies and sweets category (34%). The snack food consumption data is taken from Roy Morgan Single Source, compiled by in-depth interviews with over 1,000 Australians each week.

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ROY MORGAN LIMITED

Potato chips and soft drinks: doubly irresistible?

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 19-Nov-15

A Roy Morgan Single Source survey has found that 42 per cent of Australians aged 14+ (or 8.2 million people) ate potato chips in any given seven days during the year to June 2015, compared with 41 per cent in the previous 12 months. The survey also shows that 62 per cent of potato-chip snackers also consumed some kind of soft drink during the period, compared with the national average of 48 per cent. Some 62 per cent of people who eat corn chips and 70 per cent of those who eat other salty snacks such as Twisties and Cheezels also consume soft drinks in an average seven days, as do 65 per cent of those who snack on chocolate bars.

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ROY MORGAN RESEARCH LIMITED