STRATEGIC ALLIANCES (BUSINESS) – AUSTRALIA

Foxtel and Netflix join forces in TV shake-up

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Original article by
The New Daily – Page: Online : 25-Jul-19

Foxtel has confirmed a new alliance with Netflix which will allow subscribers to access the streaming video giant’s content via the IQ set-top box. Netflix content will initially be made available to IQ4 users, and it will be rolled out to IQ3 users from September. Recent research by Roy Morgan shows that some 11.5 million Australians have a Netflix subscription, while about five million subscribe to Foxtel. Roy Morgan CEO Michele Levine says the alliance should help Foxtel to attract new customers and retain existing subscribers, while Netflix may also gain new customers.

CORPORATES
FOXTEL MANAGEMENT PTY LTD, NETFLIX INCORPORATED, ROY MORGAN LIMITED

Seven content deal ads to Facebook’s TV reputation

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Original article by Zoe Samios
The Australian – Page: 22 : 10-Jun-19

‘My Kitchen Rules’ and ‘Better Homes & Gardens’ are among the Seven Network’s shows that will be featured on Facebook Watch. Seven West Media has struck a deal to provide Facebook’s streaming service with digital content based on some of its most popular TV shows. Seven Studios CEO Therese Hegarty says new content will be published on Facebook Watch every day, including some exclusive content. She notes that some of the content will be ad-supported.

CORPORATES
SEVEN WEST MEDIA LIMITED – ASX SWM, SEVEN NETWORK LIMITED, SEVEN STUDIOS, FACEBOOK INCORPORATED, FACEBOOK WATCH, AUSTRALIAN COMPETITION AND CONSUMER COMMISSION

Twitter wants to partner with TV on sports rights

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Original article by Max Mason
The Australian Financial Review – Page: 22 : 7-Jun-19

Twitter executive Kay Madati says the social media platform does not want to compete with TV networks for the right to broadcast sports. Instead, Madati says Twitter wants to act as a partner with them to help increase their audience and generate more revenue. SBS has partnered with Twitter to help promote the public broadcaster’s telecast of the 2019 Women’s World Cup. SBS will have a live daily show on Twitter during the event, along with interviews and highlights.

CORPORATES
TWITTER INCORPORATED, SPECIAL BROADCASTING SERVICE (SBS), NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, FACEBOOK INCORPORATED, GOOGLE INCORPORATED, AMAZON.COM INCORPORATED, SEVEN NETWORK LIMITED, AUSTRALIAN BROADCASTING CORPORATION, TEN NETWORK HOLDINGS LIMITED

Facebook’s olive branch to publishers

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Original article by Max Mason
The Australian Financial Review – Page: 21 : 28-Feb-19

Social media giant Facebook is set to launch its Facebook Journalism Project News Accelerator in Australia, in partnership with the Walkley Foundation. The initiative is aimed at assisting media companies to increase their revenue from social media, and it follows the Australian Competition & Consumer Commission’s landmark inquiry into digital platforms. Facebook will also provide funding for a pilot program aimed at improving the media literacy skills of high school students.

CORPORATES
FACEBOOK INCORPORATED, FACEBOOK AUSTRALIA PTY LTD, WALKLEY FOUNDATION FOR JOURNALISM, ALLIANCE FOR JOURNALISTS’ FREEDOM, AUSTRALIAN COMPETITION AND CONSUMER COMMISSION, GOOGLE INCORPORATED, THINK TV, AUSTRALIAN ASSOCIATION OF NATIONAL ADVERTISERS

Twiggy’s hydrogen kickstart

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Original article by Mark Ludlow
The Australian Financial Review – Page: 5 : 23-Nov-18

Fortescue Metals Group chairman Andrew Forrest says the iron ore miner is keen to be involved in the development of hydrogen as a low-emissions fuel. Fortescue and the CSIRO have signed a $20 million agreement to develop and commercialise CSIRO technology that extracts pure hydrogen from ammonia. Mercedes-Benz, Honda, Hyundai and Toyota are all developing hydrogen-powered cars. Forrest has described hydrogen fuel as an "energy revolution".

CORPORATES
FORTESCUE METALS GROUP LIMITED – ASX FMG, CSIRO, MERCEDES-BENZ AG, HONDA MOTOR CORPORATION, HYUNDAI MOTOR COMPANY LIMITED, TOYOTA MOTOR CORPORATION, TESLA INCORPORATED

Santos buckles up for a wild ride in volatile oil market

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Original article by Perry Williams
The Australian – Page: 19 & 29 : 16-Nov-18

Crude oil is trading at around $US56 a barrel, having peaked at $US81 in early October. Santos CEO Kevin Gallagher expects the recent price volality to continue in the near-term, although he is confident that the Adelaide-based oil and gas producer can ride it out. Meanwhile, Santos is hopeful that its new exploration joint venture with Shell in Queensland will yield new a source of gas supply for the east coast.

CORPORATES
SANTOS LIMITED – ASX STO, ROYAL DUTCH SHELL PLC, ORGANISATION OF PETROLEUM EXPORTING COUNTRIES

Roy Morgan partners with Mobilewalla to create Australia’s largest device-based engagement and data enrichment platform

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Original article by Roy Morgan
Market Research Update – Page: Online : 30-Oct-18

Thousands of Roy Morgan segments are now available across seven million Australian mobile devices to enable brand advertisers and media agencies to optimise the planning and buying of their next mobile campaign. Roy Morgan and Mobilewalla have announced a strategic partnership, leveraging Roy Morgan’s unique industry-based consumer segments together with Mobilewalla’s panel of more than seven million mobile devices in Australia, one million devices in New Zealand, and 20 million devices in Indonesia. These mobile devices can be engaged not only based on the location of the device, but also using thousands of Roy Morgan segments such as Helix Personas. Engagement is available through a wide range of DSPs including Google DBM, the Trade Desk, and the Adobe network. The platform can also be used to append the Roy Morgan customer segments and mobile-based behavioural data to clients’ own mobile device pools, effectively enriching their own device data. These devices can then be served advertising based upon time and location.

CORPORATES
ROY MORGAN LIMITED, MOBILEWALLA

Seven and News explore co-pros and marketing

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Original article by Max Mason
The Australian Financial Review – Page: 28 : 22-Oct-18

Seven West Media and News Corp Australia have a history of co-productions and marketing initiatives, and they are looking at further projects in these areas. A spokesperson for Seven notes that the two companies have been involved in marketing initiatives in the past, while it produced "A Place Called Home" for Foxtel for four seasons. Seven and News also work together in Western Australia, where Seven prints some of News Corp’s papers. Seven CEO Tim Worner said in August that it and News Corp would seek to strengthen their commercial ties following the announcement that Nine Entertainment would merge with Fairfax Media.

CORPORATES
SEVEN WEST MEDIA LIMITED – ASX SWM, NEWS CORP AUSTRALIA PTY LTD, NEWS CORPORATION – ASX NWS, FOXTEL MANAGEMENT PTY LTD, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, FAIRFAX MEDIA LIMITED – ASX FXJ

Entertainment & Sports Sponsorship Gains World-First Audience Technology

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Original article by Roy Morgan
Market Research Update – Page: Online : 25-Sep-18

TEG Analytics and Roy Morgan have announced the launch of Genome Audience Planner, a next-generation sponsorship planning and optimisation platform that provides the fastest and simplest way for advertisers to identify, reach and measure new sponsorship opportunities across the live sport and entertainment sector. The Australian media rights and sponsorship sector is worth more than $4bn. However, as an increasingly significant marketing and media channel, event sponsorship lags behind the audience science of other media. Genome Audience Planner brings together TEG’s extensive audience and live ticketing data of more than 14 million Australians with Roy Morgan Single Source, Australia’s largest and most comprehensive consumer data set for media and channel planning to profile the brand preferences and consumer choices of live audiences across the arts, entertainment and live sports sectors. For the first time the live entertainment sector can now be defined as a measurable "media channel" consistent with other media like television, digital or outdoor, enabling live entertainment to play a role inside a broader advertising strategy. Advertisers will be able to optimise sponsorship budgets across paid, owned and earned media, identify gaps and deepen consumer engagement and shape customer experiences.

CORPORATES
ROY MORGAN LIMITED, TEG ANALYTICS, TEG PTY LTD

Seven West open to closer News Corp ties

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Original article by Max Mason
The Australian Financial Review – Page: 19 : 22-Aug-18

Seven West Media has posted a 2017-18 net profit of $135.8m, following a $744.3m loss in the previous financial year. Revenue was 3.2 per cent lower at $1.6bn and underlying EBIT fell 9.9 per cent to $235.6m, while Seven forecasts growth in underlying EBIT of 5-10 per cent in 2018-19. CEO Tim Worner says Seven may seek to strengthen its commercial partnerships or forge new deals in the wake of Nine Entertainment’s proposed merger with Fairfax Media. He notes that Seven already has an alliance with News Corp, but he has downplayed suggestions of a merger.

CORPORATES
SEVEN WEST MEDIA LIMITED – ASX SWM, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, FAIRFAX MEDIA LIMITED – ASX FXJ, NEWS CORP AUSTRALIA PTY LTD, NEWS CORPORATION – ASX NWS, YAHOO!7 COMMUNICATIONS AUSTRALIA PTY LTD, MARTIN CURRIE INVESTMENT MANAGEMENT LIMITED, PRIME MEDIA GROUP LIMITED – ASX PRT