Corporate fans boost ticket sales for Open

Original article by Ayesha de Kretser
The Australian Financial Review – Page: 8 : 10-Jan-24

The organisers of the Australian Open are hoping for another record attendance at the first grand slam tournament of the year, after the 2023 event attracted a total crowd of 839,192. Tennis Australia’s chief commercial officer Cedric Cornelis says that ticket sales to date have been significantly stronger than in 2023. Meanwhile, Corporate Traveller’s MD Tom Walley notes a post-pandemic trend for business travellers to combine their trip with leisure activities such as attending sports events, in order to justify the cost of travel. The company expects the number of business travellers attending the Australian Open to be 21 per cent higher than in 2023.

CORPORATES
AUSTRALIAN OPEN TENNIS, TENNIS AUSTRALIA, CORPORATE TRAVELLER

Victoria restrictions could delay Grand Prix

Original article by Tessa Akerman
The Australian – Page: Online : 6-Jan-21

Police minister Lisa Neville says the Victorian government is having ongoing discussions about the timing and staging of the Melbourne Grand Prix with Australian Grand Prix Corporation and Formula 1. The race is normally held in late March, but may be rescheduled because of the state’s COVID-19 restrictions. Meanwhile, a new quarantine hotel for international tennis players coming to the Australian Open has had to be secured, after some of the penthouse owners at the Westin Melbourne, which had been due to host the players, threatened Supreme Court action over COVID-19 concerns.

CORPORATES
AUSTRALIAN GRAND PRIX CORPORATION

Open delay a serious blow to Nine’s plans for the year

Original article by James Madden, Emily Ritchie
The Australian – Page: 19 : 23-Nov-20

The prospect of the Australian Open being delayed due to coronavirus restrictions could prove costly for Nine Entertainment. The grand slam tournament is traditionally a key vehicle for the host broadcaster to promote its program line-up for the new year. Audience numbers are also likely to be affected if the Open is shifted from mid-January to late February or March, when the official ratings year will have begun. Media analyst Martin Hickson of 1851 Capital says Nine should seek to renegotiate its broadcasting rights deal with Tennis Australia. Some top tennis players have warned that the Open will have to be cancelled if training is prohibited during the mandatory quarantine period.

CORPORATES
NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, NINE NETWORK AUSTRALIA LIMITED, AUSTRALIAN OPEN TENNIS, 1851 CAPITAL PTY LTD, TENNIS AUSTRALIA

Tennis event goes high tech to deliver smoother service

Original article by Vanessa Desloires
The Australian Financial Review – Page: 3 : 20-Jan-15

A record 49,041 people attended the first day of the Australian Open in Melbourne on 19 January 2015. IBM launched its revamped SlamTracker platform on the first day of the tennis tournament. As well as providing data to spectators, the platform will assist Tennis Australia with staffing decisions to handle long queues. SlamTracker is making use of the two data centres opened by IBM in Sydney and Melbourne in 2014

CORPORATES
IBM CORPORATION, AUSTRALIAN OPEN TENNIS, TENNIS AUSTRALIA, TWITTER AUSTRALIA HOLDINGS PTY LTD, AUSTRALIA AND NEW ZEALAND BANKING GROUP LIMITED – ASX ANZ, DEAKIN UNIVERSITY