Roy Morgan wins three-year contract to deliver international tourism statistics for Austrade

Original article by Roy Morgan
Market Research Update – Page: Online : 31-Jul-24

From 2025, Roy Morgan will provide Austrade with the world’s best practice survey methodology, big data integration and modelling techniques to deliver accurate international tourism statistics. This is in addition to the contract to deliver domestic tourism statistics awarded to Roy Morgan earlier this year. Roy Morgan’s expertise and experience in measuring travel and tourism behaviour in depth, will provide Austrade – and its stakeholders in government and industry – with accurate tourism statistics as well as new insights and understanding of Australia’s tourism industry. Roy Morgan has a deep understanding and appreciation of the travel and tourism industry – estimated to be worth in excess of $160 billion annually – and a proven track record working with Austrade and its stakeholders. Collected via Roy Morgan’s highly trained and proficient interviewers at key international entry points around Australia, these critical tourism metrics will provide tourism organisations with data that they can rely upon and trust.

CORPORATES
ROY MORGAN LIMITED, AUSTRADE

Roy Morgan wins three-year contract to deliver domestic tourism statistics for Austrade

Original article by Roy Morgan
Market Research Update – Page: Online : 21-Feb-24

From 2025, Roy Morgan will provide Austrade with the world’s best practice survey methodology, big data integration and modelling techniques to deliver accurate domestic tourism statistics. Roy Morgan has reimagined the future of domestic tourism statistics to move Austrade and its stakeholders to the forefront of tourism intelligence with a new platform that will drive the future of Australia’s tourism industry, which is estimated to be worth in excess of $160 billion. Portia Morgan, the Head of Client Services at Roy Morgan, says that using face-to-face interviewing, which is the gold-standard for surveying the population, enhanced with big data and cutting-edge data science techniques, Roy Morgan will be delivering a future-proofed system that will be cost effective, reliable, and accurate. She adds that Roy Morgan has been delivering survey-based tourism insights via its Holiday Tracking Survey for 20+ years and the company is thrilled to be working with Austrade and the broader industry to provide a deeper of understanding of how many people are travelling, where they go, what they do and how they spend their valuable tourism dollars.

CORPORATES
ROY MORGAN LIMITED, AUSTRADE

Taylor Swift drove international visitors down under for February concerts

Original article by Robyn Ironside
The Australian – Page: Online : 4-Oct-23

Data collected by flight booking systems provider Amadeus has revealed huge interest in flights to cities where pop singer Taylor Swift is performing. With tickets to concerts by Swift in Sydney and Melbourne in February 2024 going on sale in the last week of June, Amadeus data shows that searches for flights for Sydney and Melbourne were up 44 per cent week-on-week. Australian Travel Industry Association CEO Dean Long says it has been a long time since they had seen an event that has attracted as much interest as the Swift tour, while Accommodation Association of Australia CEO Michael Johnson said the Swift tour was turning out to be a "sugar hit" for the industry with thousands of rooms booked.

CORPORATES
AMADEUS GLOBAL TRAVEL DISTRIBUTION SA,[SPACE]AUSTRALIAN TRAVEL INDUSTRY ASSOCIATION,[SPACE]ACCOMMODATION ASSOCIATION OF AUSTRALIA

AIR TRAVEL – AUSTRALIA,[SPACE]POPULAR MUSIC – UNITED STATES]

Australia very unlikely to allow foreign tourists this year

Original article by Hans van Leeuwen
The Australian Financial Review – Page: 8 : 18-Jun-20

Federal Tourism Minister Simon Birmingham has conceded that Australia’s borders are likely to remain closed to international visitors for the rest of 2020. He says the nation’s strict border controls have contributed to its success in containing the coronavirus’s spread. Recent data shows that there was a 99.7 per cent downturn in international arrivals in April as lockdown restrictions took effect. The federal government hopes travel between Australia and New Zealand can resume before the end of the year.

CORPORATES
AUSTRALIA. DEPT OF INFRASTRUCTURE, TRANSPORT, REGIONAL DEVELOPMENT AND COMMUNICATIONS

Tourism’s $6.5bn pain: our worst summer ever

Original article by Emily Ritchie, Lisa Allen
The Australian – Page: 1 & 4 : 23-Jan-20

Tourism Australia will launch a new domestic marketing campaign to bolster the local tourism industry in the wake of the bushfires crisis. Industry executives have estimated that the bushfires have cost the sector about $2bn to date; this takes into account factors such as lost revenue, cancelled bookings, and facilities that have been damaged or destroyed. It is also forecast that the impact of cancelled bookings by international tourists could potentially cost the economy an additional $4.5bn over the next 12 months.

CORPORATES
TOURISM AUSTRALIA PTY LTD, AUSTRALIAN TOURISM INDUSTRY COUNCIL

Flying high: Qantas and Air New Zealand soar at 2017 Roy Morgan Customer Satisfaction Awards for Travel

Original article by Roy Morgan
Market Research Update – Page: Online : 26-Feb-18

Roy Morgan has announced the winners of its 2017 Customer Satisfaction Awards for the Australian tourism and travel industry. Qantas was named the Domestic Airline of the Year, while it also took out the award for Domestic Business Travel Airline of the Year. It has won both awards for a fourth consecutive year, winning all 12 monthly awards for Domestic Business Travel Airline. Air New Zealand was named the International Airline of the Year for the first time, with 11 monthly wins.

CORPORATES
ROY MORGAN LIMITED, QANTAS AIRWAYS LIMITED – ASX QAN, AIR NEW ZEALAND LIMITED – ASX AIZ

Tourism slams departure tax slug

Original article by Laura Tingle
The Australian Financial Review – Page: 1 & 4 : 28-Sep-16

Treasurer Scott Morrison says reducing the proposed backpacker tax from 32.25 per cent to 19 per cent will enhance Australia’s ability to compete with other countries that are popular with people on working holidays. The Federal Government will also reduce the application fee for working holiday visas in a bid to arrest a decline in such visas in recent years. The Tourism & Transport Forum has welcomed the move to reduce the backpacker tax, but it has criticised a proposed $A5 increase in the departure tax on outbound travellers.

CORPORATES
AUSTRALIA. DEPT OF THE TREASURY, TTF AUSTRALIA LIMITED TOURISM AND TRANSPORT FORUM, TOURISM AUSTRALIA PTY LTD, AUSTRALIAN CHAMBER OF COMMERCE AND INDUSTRY, AUSTRALIAN TAXATION OFFICE, AUSTRALIAN LABOR PARTY, AUSTRALIA. DEPT OF AGRICULTURE AND WATER RESOURCES, NATIONAL PARTY OF AUSTRALIA

Low $A, ad push to spur tourist growth

Original article by Mark Ludlow
The Australian Financial Review – Page: 8 : 26-Aug-16

Deloitte Access Economics states in its tourism and hotel market outlook that the number of international visitors rose by 10 per cent in 2015. Meanwhile, visitor spending has increased by 17.9 per cent over the past five years. The firm forecasts an annual average growth of 6.2 per cent in international visitors over the next three years.

CORPORATES
DELOITTE ACCESS ECONOMICS PTY LTD, TOURISM AUSTRALIA PTY LTD

Destination cyberspace: Australia’s most popular travel and tourism websites

Original article by Roy Morgan Research
Market Research Update – Page: Online : 21-Jun-16

A Roy Morgan Single Source survey has found that 13.7 per cent of Australians aged 14+ (2.7 million people) visited the Qantas website in an average four weeks during the year to March 2016. This was followed by the Booking.com and Jetstar websites, which each attracted 9.7 per cent of the population (or 1.9 million people) in an average four weeks. Besides the airlines and the Flight Centre website, the Top 15 travel websites are dominated by online-only businesses: mainly booking sites, but also News Corp-owned news.com.au/travel (5.3 per cent) and Fairfax-owned Traveller.com.au (3.8 per cent).

CORPORATES
ROY MORGAN RESEARCH LIMITED, QANTAS AIRWAYS LIMITED – ASX QAN, BOOKING.COM BV, JETSTAR AIRLINES PTY LTD, VIRGIN AUSTRALIA HOLDINGS LIMITED – ASX VAH, TRIPADVISOR LLC, FLIGHT CENTRE TRAVEL GROUP LIMITED – ASX FLT, NEWS CORP AUSTRALIA PTY LTD, FAIRFAX MEDIA LIMITED – ASX FXJ, WOTIF.COM HOLDINGS LIMITED

Government revisits ‘backpacker tax’

Original article by Jamie Freed
The Australian Financial Review – Page: 3 : 17-Mar-16

Tourism and International Education Minister Richard Colbeck says the Australian Government may reconsider elements of its proposed tax on people who hold working holiday visas. The so-called ‘backpacker tax’ is slated to take effect on 1 July 2016, and will abolish the tax-free threshold for temporary workers. Colbeck has conceded that changes may be necessary to avoid a shortage of staff in sectors such as tourism and hospitality.

CORPORATES
AUSTRALIA. DEPT OF FOREIGN AFFAIRS AND TRADE, AUSTRALIA. DEPT OF THE PRIME MINISTER AND CABINET, AUSTRALIAN LABOR PARTY, TOURISM AUSTRALIA PTY LTD, TTF AUSTRALIA LIMITED TOURISM AND TRANSPORT FORUM, NORTHERN TERRITORY. DEPT OF THE CHIEF MINISTER, AUSTRALIA. DEPT OF THE TREASURY, AUSTRALIA AND NEW ZEALAND BANKING GROUP LIMITED – ASX ANZ