Original article by Roy Morgan Research
Market Research Update – Page: Online : 9-Sep-14

A Roy Morgan Single Source survey has found that almost 30 per cent of Australians aged 14+ own and use an iPhone. Some 700,000 Australian consumers bought an iPhone in the year to June 2014, compared with sales of about 1.2 million between 2010 and 2013. The survey shows that 8,045,000 Australians intend to buy or upgrade a mobile phone at some point in the future. This includes 2,672,000 iPhone users

CORPORATES
ROY MORGAN RESEARCH LIMITED, APPLE INCORPORATED, SAMSUNG ELECTRONICS COMPANY LIMITED, HTC CORPORATION