Original article by Roy Morgan Research
Market Research Update – Page: Online : 24-Feb-15

A Roy Morgan Single Source survey has found that the number of Australians aged 14+ who intend to buy a new car in the next four years rose to 2,249,000 in January 2015. Likewise, the number of people who plan to buy a new car in the next 12 months has risen by 56,000 to 537,000. Despite recent growth, the current pool of people in the market for a new car remains marginally below the equivalent period in 2014, but it has moved back above the long-term average

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