Original article by Roy Morgan Research
Market Research Update – Page: Online : 9-Jul-15

A new Roy Morgan Research report, "Superannuation and Wealth Management in Australia", examines all aspects of consumer financial behaviour, including extensive coverage of super. It shows that 72 per cent of Australians aged 14+ who switched super provider in the year to December 2014 sought some sort of advice when doing so, compared with 68.8 per cent in 2010. The number of people who received such advice from financial planners/advisers has risen from 20.5 per cent to 29.9 per cent during the period. Likewise, the number of people who went directly to a financial institution for advice has risen from six per cent to 9.3 per cent.

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