Original article by Roy Morgan Research
Market Research Update – Page: Online : 8-Sep-15

A Roy Morgan Single Source survey has found that 9.3 per cent of Australian households had access to Netflix in August 2015. This equates to more than 2.2 million Australians aged 14+. However, growth is slowing, with an additional 118,000 households subscribing to the subscription video on demand service in August. This is the lowest net gain since its first full month of Netflix’s local operations in April. It is the first time Netflix gained less than in the month before: it previously grew by 133,000 homes in May, 152,000 in June and 166,000 in July.

CORPORATES
ROY MORGAN RESEARCH LIMITED, NETFLIX INCORPORATED, STAN ENTERTAINMENT PTY LTD, PRESTO ENTERTAINMENT PTY LTD