Original article by Roy Morgan Research
Market Research Update – Page: Online : 25-May-16

Roy Morgan Research has announced the April 2016 winners of its monthly Customer Satisfaction Awards in Australia. The awards are based on data from the Roy Morgan Single Source survey, which shows that the 20 highest-scoring businesses had customer satisfaction ratings of at least 85 per cent in the year to April 2016, while the top 10 all had ratings of more than 90 per cent. Analysis by industry shows that car manufacturers had the highest average satisfaction rating in the year to April (at 93 per cent), ahead of building societies/credit unions (91 per cent). Full details of all 32 category winners can be seen at CustomerSatisfactionAwards.com.

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