Original article by Roy Morgan Research
Market Research Update – Page: Online : 8-Jun-16

A Roy Morgan Single Source survey has found that 200,000 Australian women aged 14+ (two per cent) reported playing cricket either regularly or occasionally in the year to March 2016. This is 22 per cent higher than in the year to March 2015 (164,000). The survey also shows that the number of women aged 25-34 who play cricket on a regular or occasional basis has risen from 30,000 to 51,000. However, the number of women aged 35-49 who play cricket has fallen from 41,000 to 37,000. Overall, cricket is the 13th-most popular sport/exercise in terms of women’s participation.

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