Original article by Roy Morgan Research
Market Research Update – Page: Online : 28-Jul-16

A Roy Morgan Single Source survey has found that almost five million Australians aged 14+ visited/ordered from a pizza shop at least once in an average four weeks during the year to March 2016, compared with 4.8 million in the year to March 2012. The survey also shows that the number of people who dined at Domino’s Pizza has risen from 1.8 million in an average four weeks to 2.3 million over this period. However, the number of Pizza Hut customers has fallen from one million to 745,000 and patronage of Eagle Boys has fallen from 852,000 to 336,000.

CORPORATES
ROY MORGAN RESEARCH LIMITED, DOMINO’S PIZZA ENTERPRISES LIMITED – ASX DMP, PIZZA HUT AUSTRALIA, EAGLE BOYS DIAL A PIZZA AUST PTY LTD, CRUST GOURMET PIZZA BAR PTY LTD, PIZZA CAPERS