Original article by Darren Davidson
The Australian – Page: 26 : 27/11/2017
GroupM’s chief digital officer John Miskelly says Google needs to be more proactive about monitoring videos on its YouTube subsidiary. His comments follows an investigation that revealed commercials being placed next to videos of young children, with some of the videos drawing lewd remarks from sexual perverts. Some marketers have withdrawn their commercials from YouTube as a result, including Diageo, Mars and Adidas.
GROUPM COMMUNICATIONS PTY LTD GOOGLE INCORPORATED YOUTUBE INCORPORATED DIAGEO PLC ADIDAS-SALOMON AG MARS INCORPORATED WPP PLC DENTSU AEGIS MEDIA AUSTRALIA PTY LTD SKY NEWS ALPHABET INCORPORATED