Original article by Roy Morgan
Market Research Update – Page: Online : 8-Dec-17
Insuranceline had the highest customer satisfaction rating among Australia’s 13 largest risk and life insurers in the year to October 2017, according to a Roy Morgan Single Source survey. Insuranceline’s satisfaction rating rose by 5.4% over the year, to 79.2%, which is well above the industry average of 66.2%. Insuranceline was followed by Allianz (75.2%), AIA Australia (73.2%) and Real Insurance (72.6%). The biggest improver during the year was AIA Australia (up 6.6% points), while major brands to show declines in satisfaction over the year were Asteron (down 12.2% points), Zurich (down 9.9% points) and Comminsure (down 4.2% points).
ROY MORGAN LIMITED, INSURANCELINE HOLDINGS PTY LTD, ALLIANZ AUSTRALIA LIMITED, AIA AUSTRALIA LIMITED, REAL INSURANCE, ASTERON LIFE LIMITED, ZURICH INSURANCE COMPANY, COMMINSURE, ONEPATH AUSTRALIA LIMITED, AMP LIMITED – ASX AMP, MLC LIMITED