Original article by Roy Morgan
Market Research Update – Page: Online : 15-May-18
A Roy Morgan Single Source survey shows that an estimated 256,000 Australians aged 14+ decided not to renew their private health insurance in the year to March 2018. This compares with 182,000 in the year to March 2017, making it the highest number for the last five years. Some 53.3% of consumers said the main reason for dropping out of health insurance was because it was "too expensive", up from 47.1% in the previous year; this was followed by "too much out of pocket expense", citied by 19.1% of consumers, up from 12.8% in 2017. An analysis of the individual major health funds shows that cost ("too expensive") is generally the main reason for each that members do not renew.
ROY MORGAN LIMITED