Original article by Roy Morgan
Market Research Update – Page: Online : 9-Nov-18
A total of 15,117,000 Australians aged 14+ (74.1 per cent) read magazines whether in print or online either via the web or an app. That is up 0.7 per cent, or 110,000, from a year ago according to the results released on 8 November from the Roy Morgan Australian Readership report for the 12 months to September 2018. Readership of print magazines was at over 13.6 million Australians aged 14+ (66.8 per cent), down 0.4 per cent, or 57,000, from a year ago. Nine of Australia’s Top 15 magazines grew their print readership over the past year, with six of the leading titles growing their readership by at least 5 per cent on a year ago. National Geographic had the strongest performance of Australia’s leading magazines growing its print readership by 21.2 per cent to 1,275,000, on the back of its special ‘Plastic or Planet’ edition. Roy Morgan CEO Michele Levine says print magazine readership in Australia is growing with over 15 million Australians reading magazines whether in print or online
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