Domain eyes summer of sport boost

Original article by Max Mason
The Australian Financial Review – Page: 18 : 21-Nov-18

Property listings group Domain Holdings will have a significant marketing presence on Australian TV during the 2018-19 summer. Domain will be the naming rights sponsor of cricket, which will be broadcast by the Seven Network for the first time. Domain is also expected to be marketed heavily on the Nine Network following the merger between Nine Entertainment Company and Fairfax Media, which is Domain’s largest shareholder. CEO Jason Pellegrino is confident that Domain can increase its reach outside its core markets of Sydney and Melbourne.

CORPORATES
DOMAIN HOLDINGS AUSTRALIA LIMITED – ASX DHA, SEVEN NETWORK LIMITED, SEVEN WEST MEDIA LIMITED – ASX SWM, NINE NETWORK AUSTRALIA LIMITED, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, FAIRFAX MEDIA LIMITED – ASX FXJ, CRICKET AUSTRALIA, AUSTRALIAN OPEN TENNIS

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