Original article by Roy Morgan
Market Research Update – Page: Online : 21-Feb-19
Commercial vehicle manufacturer Isuzu UTE has been named as the winner of the Roy Morgan Customer Satisfaction Award – ‘Best of the Best’ – taking the mantle from fellow car manufacturer Lexus. The ‘Best of the Best’ award goes to the company that achieved the highest customer satisfaction of all 32 winners at the 2018 Annual Roy Morgan Customer Satisfaction Awards. Isuzu UTE ended the year with six straight victories in the demanding Car Manufacturer of the year category. Other car manufacturers to perform exceptionally well in 2018 included Skoda and Suzuki, which both managed multiple monthly victories. Isuzu UTE averaged customer satisfaction of 96.1% in 2018 to improve on Lexus’s average of 95.8% a year ago and finishing in front of two-time runner-up and Supermarket of the Year Foodland on 93.5%. Other category winners to perform strongly included Liquor Store of the year Dan Murphy’s on 93.3%, Bank of the Year Heritage Bank on 92.9% and General Insurer of the Year RACT on 92.3%.
ROY MORGAN LIMITED, ISUZU UTE AUSTRALIA PTY LTD, SKODA AUTOMOBILOVA AS, SUZUKI AUSTRALIA PTY LTD, LEXUS AUSTRALIA, FOODLAND AUSTRALIA LIMITED, DAN MURPHY’S, HERITAGE BANK LIMITED, RACT INSURANCE PTY LTD