Original article by Roy Morgan
Market Research Update – Page: Online : 15-May-19

Australians head to an important Federal Election this week, with the latest Roy Morgan Polls showing the ALP 51% with a narrow lead over the L-NP 49% on a two-party preferred basis. Support for the Greens was at 11% in the Roy Morgan Poll conducted on May 4/5. The close results from the latest Roy Morgan Polls mean there is a very good chance Australia could once again elect a hung Parliament. The Greens achieved a record high vote of 13.1% in the Senate and 11.8% in the House of Representatives at the 2010 Federal Election. Has the composition of Greens support changed since 2010? Greens supporters are concentrated in the highest socio-economic quintiles with 31% of Greens supporters in the highest socio-economic AB quintile in 2018, unchanged from 2010, and 24% of Greens supporters in the C quintile, also unchanged. Although Greens supporter distribution by socio-economic quintile is largely unchanged from 2010 there are underlying changes in the composition of Greens support. Women now comprise 59% of Greens supporters, up from 54% in 2010, while men now comprise only 41% of Greens supporters, down from 46% at the start of the decade. Meanwhile, an increasing proportion of Greens supporters today are in the younger age groups.

CORPORATES
ROY MORGAN LIMITED, MORGAN POLL, AUSTRALIAN GREENS, LIBERAL PARTY OF AUSTRALIA, AUSTRALIAN LABOR PARTY, NATIONAL PARTY OF AUSTRALIA