Streaming subscriptions on the rise as TV ad revenue comes under pressure

Original article by Stephanie Chalmers
abc.net au – Page: Online : 2-Sep-19

Overall television advertising revenue was down by over four per cent in 2018-19, but revenue from advertising on broadcaster video-on-demand services jumped 32 per cent. Research by Telsyte indicates that over 50 per cent of Australian households have a video-on-demand paid subscription, with 43 per cent of households having more than one subscription. New Seven West Media CEO James Warburton says the company is exploring possible streaming partnerships in the subscription video-on-demand sector.

CORPORATES
TELSYTE PTY LTD, SEVEN WEST MEDIA LIMITED – ASX SWM, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC

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