Original article by Roy Morgan
Market Research Update – Page: Online : 24-Sep-19
Qantas is the winner of both Roy Morgan’s Domestic Airline and Domestic Business Airline of the Month Award for August 2019, with a customer satisfaction rating of 86% across both categories. In the Domestic Airline category, it is followed by QantasLink (84%), Virgin Australia (80%), Jetstar (58%), REX (56%) and Tigerair (42%). In the Domestic Business Airline category, Qantas is followed by Virgin Australia (79%) and Jetstar (56%). Both Qantas and QantasLink are the only two airlines to have increased their domestic airline satisfaction ratings from 12 months ago. Compared with August 2018, Qantas has increased its rating by 3% and QantasLink by an impressive 12%. The other airlines all declined in satisfaction ratings. These findings have been obtained from the Roy Morgan Single Source survey, derived from in-depth face-to-face interviews with over 50,000 Australians each year in their homes.
ROY MORGAN LIMITED