RACT marginally ahead of RAA in general insurance customer satisfaction

Original article by Roy Morgan
Market Research Update – Page: Online : 28-Oct-19

RACT is the winner of Roy Morgan’s General Insurer of the Month Award for September 2019, with a customer satisfaction rating of 93%. The insurance arm of the Tasmanian motoring organisation now has an unbeatable lead in the general insurer category for the annual customer satisfaction award. South Australia-based RAA (92%) was a close second in the category, followed by People’s Choice Credit Union (90%), Shannons (90%) and Western Australia’s RAC (88%). The four leading general insurers improved their satisfaction ratings when compared to a year ago, with Shannons showing the largest gain of 5%. RAC was the only top-five general insurer that slipped in ratings over the same period, although it only declined 1%. These latest customer satisfaction ratings have been drawn from the Roy Morgan Single Source survey, derived from in-depth face-to-face interviews with around 50,000 Australians each year in their homes.

CORPORATES
ROY MORGAN LIMITED, RACT INSURANCE PTY LTD, RAA INSURANCE LIMITED, PEOPLE’S CHOICE CREDIT UNION, SHANNONS, RAC INSURANCE PTY LTD

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