Original article by Roy Morgan
Market Research Update – Page: Online : 12-Nov-19
In Australia, Business Confidence fell 4.6pts (-4.2%) to 106.0 in October 2019, according to the latest Roy Morgan Business Single Source survey. Business Confidence is now at its lowest level since the Federal Election in mid-May; it is also 7.1pts lower than a year ago and 9.5pts below the long-term average of 115.5. Now 41.8% (down 9.9ppts) of businesses expect the business to be ‘better off’ financially this time next year, while 20.3% (up 2.1ppts) expect the business to be ‘worse off’. Meanwhile, 40.7% (down 5.8ppts) of businesses expect the Australian economy to have ‘good times’ economically over the next year, while 52.4% (up 4.2ppts) expect the economy to have ‘bad times’. Some 50.4% (down 2.1ppts) of businesses say the next year will be a ‘good time to invest in growing the business’, while only 35.8% (down 2.8ppts) say it will be a ‘bad time to invest’. Roy Morgan Business Confidence results in October are based on 1,104 interviews with a cross-section of Australian businesses.
ROY MORGAN LIMITED