Original article by James Madden
The Australian – Page: 19 : 12-Oct-20
The coronavirus pandemic has prompted key sports codes such as the AFL and NRL to renegotiate their current broadcasting rights deals. However, horse racing coverage has attracted a growing audience during the pandemic, which is likely to result in a significant increase in the cost of the sport’s next broadcasting rights deals. Meanwhile, the fourth running of ‘The Everest’ is expected to attract record TV ratings on 17 October.
AUSTRALIAN FOOTBALL LEAGUE, NATIONAL RUGBY LEAGUE, RACING NSW