Original article by Roy Morgan
Market Research Update – Page: Online : 27-Sep-23
The Melbourne Storm has topped the annual Roy Morgan NRL supporter ladder for a third year in a row, with 1,197,000 supporters in 2023, an increase of 34,000 (+2.9%) on a year ago. The Brisbane Broncos are in second place with 1,150,000 supporters, up 94,000 (+8.9%) in a year. Support for NRL clubs has grown significantly compared to the pre-pandemic period despite the upheavals of the last three years, and 14 of the 16 continuing clubs have increased their support compared to 2022. New club the Dolphins played their first NRL game in March 2023 and already have attracted the support of 232,000 Australians, to be the third most popular Queensland club. Meanwhile, 7.2 million Australians (33.5%) now support an NRL team, up 11.7% on a year ago. In addition, some 6.8 million Australians (31.4%) now watch the NRL on TV, up 674,000 (+11%) on a year ago.
CORPORATES
ROY MORGAN LIMITED, NATIONAL RUGBY LEAGUE, MELBOURNE STORM RUGBY LEAGUE CLUB LIMITED, BRISBANE BRONCOS RUGBY LEAGUE CLUB LIMITED, DOLPHINS RUGBY LEAGUE CLUB