Original article by Roy Morgan
Market Research Update – Page: Online : 12-Apr-24

Roy Morgan has announced the winners of its annual Customer Satisfaction Awards for 2023. The awards recognise outstanding levels of customer satisfaction, as judged by more than 60,000 consumers via the Roy Morgan Single Source survey. The award categories cover sectors such as banking, insurance, superannuation, automotive, retail, telecommunications and utilities. Of the 38 award winners this year, 22 are repeat winners backing up from a victory a year ago. The repeat winners include 13 with a perfect record of 12 monthly wins; there were also seven first-time winners, and four companies returned to the winner’s circle this year after missing out a year ago. Roy Morgan CEO Michele Levine says the Annual Customer Satisfaction Awards are the gold standard in identifying those companies and brands that stay ahead of the pack by knowing what their customers want and delivering it consistently.

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