Original article by Roy Morgan
Market Research Update – Page: Online : 21-Aug-24

The Roy Morgan Australian Readership report for the 12 months to June 2024 shows that more than 11.5 million Australians aged 14+ (51.6%) now read print magazines, up 0.5 per cent on a year ago. This market broadens to 15 million Australians aged 14+ (66.6%) who read magazines in print or online either via the web or an app. Print readership increased for seven magazine categories compared to a year ago. The increases in readership were widespread, with seven magazine categories increasing their readership – including five of the top 10 categories with readership of at least 500,000. The most widely read magazine category continues to be Food & Entertainment Magazines, with a massive readership of 7,396,000 (up 0.3 per cent on a year ago, and reaching a third of the population). Better Homes & Gardens is still Australia’s most widely read paid magazine, with print readership of 1,793,000, ahead of The Australian Women’s Weekly on 1.2 million. These are the latest findings from the Roy Morgan Single Source survey of 64,708 Australians aged 14+ in the 12 months to June 2024.

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