Original article by Roy Morgan
Market Research Update – Page: Online : 2-Oct-24

The latest data from Roy Morgan shows that the total NRL supporter base has grown to over 7.4 million Australians (33.1%), up 2.4% from a year ago. Looking over a longer time-period the increase is even more impressive, up by over 2.1 million (+39.7%) compared to four years ago in 2020. The Brisbane Broncos are now the most widely supported NRL club with 1,302,000 supporters in 2024, an increase of 152,000 (+13.2%) on a year ago. This boost for the Broncos comes after the club played off in last year’s NRL Grand Final and had their most successful home and away season for over two decades. In second place and losing top spot (which the club has held for the past four years), is the Melbourne Storm with 1,118,000 supporters. The Storm are set to play off in another NRL Grand Final this weekend against the Penrith Panthers. Meanwhile, 7.1 million Australians (31.8%) now watch the NRL on TV, up 318,000 (+4.7%) on a year ago and up over 1.3 million (+23%) on four years ago. These key findings are derived from detailed in-depth interviews with over 60,000 Australians each year as part of the Roy Morgan Single Source survey.

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ROY MORGAN LIMITED, NATIONAL RUGBY LEAGUE, BRISBANE BRONCOS RUGBY LEAGUE CLUB LIMITED, MELBOURNE STORM RUGBY LEAGUE CLUB LIMITED, PENRITH PANTHERS RUGBY LEAGUE CLUB