A numbers game: how NRL can claim it’s the most watched sport

Original article by Sam Buckingham-Jones
The Australian Financial Review – Page: 3 : 8-Oct-24

Data from OzTAM shows that the NRL Grand Final on Sunday attracted a national television audience of 3.4 million. The AFL Grand Final a week earlier was watched by 4.06 million people. However, the NRL’s premiership showdown was viewed by 762,000 people via the Nine Network’s free 9Now streaming platform, compared with a streaming audience of 654,000 for the AFL season decider via the rival 7plus app. NRL CEO Andrew Abdo contends that rugby league has a larger TV audience than any other sports code in Australia. The NRL will soon begin to negotiate a new broadcasting rights deal beyond 2027.

CORPORATES
NATIONAL RUGBY LEAGUE, AUSTRALIAN FOOTBALL LEAGUE, NINE NETWORK AUSTRALIA LIMITED, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, 9NOW, SEVEN NETWORK LIMITED, SEVEN WEST MEDIA LIMITED – ASX SWM, 7PLUS, OZTAM PTY LTD

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