Original article by Roy Morgan
Market Research Update – Page: Online : 25-May-23

The Roy Morgan Australian Readership report for the 12 months to March 2023 shows that 11.5 million Australians aged 14+ (53.4%) now read print magazines, up 5.1 per cent on a year ago. This market broadens to 15 million Australians aged 14+ (69.9%) who read magazines in print or online either via the web or an app, a small drop of 2.5 per cent from a year ago. Print readership increased for 15 of 17 magazine categories compared to a year ago. The readership increases occurred as Australians enjoyed a considerable easing of restrictions following the extensive lockdowns of 2021; most COVID-19 restrictions were lifted by October 2022. Better Homes & Gardens is still Australia’s most widely read paid magazine with print readership of 1,792,000, up 17.2 per cent on a year ago (the largest increase of any of the top 15 magazines), ahead of the Australian Women’s Weekly on 1,309,000, up 8.8 per cent. These are the latest findings from the Roy Morgan Single Source survey of 65,863 Australians aged 14+ in the 12 months to March 2023.

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ROY MORGAN LIMITED

Original article by Roy Morgan
Market Research Update – Page: Online : 1-Mar-23

The Roy Morgan Australian Readership report for the 12 months to December 2022 shows that 11.3 million Australians aged 14+ (52.8%) read print magazines, up 1.7 per cent on a year ago. This market broadens to 15 million Australians aged 14+ (70.3%) who read magazines in print or online either via the web or an app, a small drop of 3.6 per cent from a year ago. There were increases in print readership for over two-thirds of the 17 magazine categories during 2022, a year during which COVID-19 restrictions eased considerably following the extensive lockdowns of 2021. The most widely read category of Food & Entertainment magazines increased its print readership by 1.6 per cent to 7,233,000 ahead of General Interest magazines with a readership of 4,131,000, up 1.2 per cent. Exactly half of the top 10 most widely read magazines increased their print readership over the last year, as well as 12 out of the top 25. Better Homes & Gardens is still Australia’s most widely read paid magazine with print readership of 1,689,000, up 4.2 per cent on a year ago, ahead of the Australian Women’s Weekly on 1,258,000. These two magazines continue to be the only two paid magazines with a readership of over 1 million. Australia’s two most widely read free magazines are Coles magazine with a print readership of 4,865,000 just ahead of Fresh Ideas (from Woolworths) with a readership of 4,798,000, up 3.3 per cent. These are the latest findings from the Roy Morgan Single Source survey of 65,928 Australians aged 14+ in the 12 months to December 2022.

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ROY MORGAN LIMITED

Original article by Roy Morgan
Market Research Update – Page: Online : 24-Aug-22

The Roy Morgan Australian Readership report for the 12 months to June 2022 shows that 11 million Australians aged 14+ (52.1%) read print magazines, down 0.9% on a year ago. This market broadens to 14.7 million Australians aged 14+ (69.5%) who read magazines in print or online either via the web or an app, a small drop of 3.1 per cent from a year ago. There were increases in print readership for six of the 17 magazine categories over the last year, despite the easing of COVID-19 restrictions allowing Australians to spend their money more widely so far during 2022. Nearly half of the top 10 most widely read magazines increased their print readership over the last year, as did eight out of the top 25. Better Homes & Gardens is Australia’s most widely read paid magazine with print readership of 1,574,000 (ahead of the Australian Women’s Weekly with a print readership of 1,202,000). Australia’s two most widely read free magazine is Coles magazine with a print readership of 4,829,000 – just ahead of Fresh Ideas (from Woolworths) with a readership of 4,725,000 (up 2.8 per cent). These are the latest findings from the Roy Morgan Single Source survey of 65,321 Australians aged 14+ in the 12 months to June 2022.

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ROY MORGAN LIMITED

Original article by Roy Morgan
Market Research Update – Page: Online : 1-Mar-22

The Roy Morgan Australian Readership report for the 12 months to December 2021 shows that more than 11 million Australians aged 14+ (52.4%) now read print magazines, an increase of 1.4% from a year ago. This market broadens to 15 million Australians aged 14+ (70.8%) who read magazines in print or online either via the web or an app, a small drop of 3.9 per cent from a year ago. The overall magazine industry readership figures are up compared to a year ago, and the print readership of the three most widely read magazine categories increased significantly from a year ago. Readership of Food & Entertainment increased 7.2 per cent to over 7.1 million, General Interest was up 6.8 per cent to over 4 million and Home & Garden increased by 7.9 per cent to over 3.7 million. More than 80% of Australia’s top 25 most widely read magazines (21 out of 25) experienced growth in their print readership during 2021 compared to a year earlier. Better Homes & Gardens is Australia’s most widely read paid magazine with print readership up 2.7 per cent to 1,6211,000 ahead of the Australian Women’s Weekly with a print readership of 1,291,000, an increase of 0.2 per cent on a year ago. These are the latest findings from the Roy Morgan Single Source survey of 65,093 Australians aged 14+ in the 12 months to December 2021.

CORPORATES
ROY MORGAN LIMITED

Original article by Roy Morgan
Market Research Update – Page: Online : 1-Mar-22

The Roy Morgan Australian Readership report for the 12 months to December 2021 shows that more than 11 million Australians aged 14+ (52.4%) now read print magazines, an increase of 1.4% from a year ago. This market broadens to 15 million Australians aged 14+ (70.8%) who read magazines in print or online either via the web or an app, a small drop of 3.9 per cent from a year ago. The overall magazine industry readership figures are up compared to a year ago, and the print readership of the three most widely read magazine categories increased significantly from a year ago. Readership of Food & Entertainment increased 7.2 per cent to over 7.1 million, General Interest was up 6.8 per cent to over 4 million and Home & Garden increased by 7.9 per cent to over 3.7 million. More than 80% of Australia’s top 25 most widely read magazines (21 out of 25) experienced growth in their print readership during 2021 compared to a year earlier. Better Homes & Gardens is Australia’s most widely read paid magazine with print readership up 2.7 per cent to 1,6211,000 ahead of the Australian Women’s Weekly with a print readership of 1,291,000, an increase of 0.2 per cent on a year ago. These are the latest findings from the Roy Morgan Single Source survey of 65,093 Australians aged 14+ in the 12 months to December 2021.

CORPORATES
ROY MORGAN LIMITED

Original article by Roy Morgan
Market Research Update – Page: Online : 23-Nov-21

The Roy Morgan Australian Readership report for the 12 months to September 2021 shows that over 11.2 million Australians aged 14+ (53%) now read print magazines, an increase of 2.2% from a year ago. This market broadens to 15.2 million Australians aged 14+ (71.8%) who read magazines in print or online either via the web or an app (down 3.3 per cent from a year ago). The overall magazine industry readership figures are up compared to a year ago with the rebound out of the 2020 lockdowns earlier last year providing a boost to key magazine categories. Of the 15 categories measured over the last two years, two-thirds (10 magazine categories) are up and only five are down. The print readership of all four of the most widely-read magazine categories increased significantly from a year ago. Readership of the Food & Entertainment category increased 12.7 per cent to over 7.2 million, General Interest was up 9.1 per cent to over 4.1 million, Home & Garden increased by 12.2 per cent to almost 3.8 million and Mass Women’s was up 4.1 per cent to around 3 million. There were also impressive increases in readership for the magazine categories covering Motoring, TV, Sports, Music & Movies, Fishing and Motorcycles. These are the latest findings from the Roy Morgan Single Source survey of 64,972 Australians aged 14+ in the 12 months to September 2021.

CORPORATES
ROY MORGAN LIMITED

Original article by Roy Morgan
Market Research Update – Page: Online : 25-Aug-21

The Roy Morgan Australian Readership report for the 12 months to June 2021 shows that a total of 15,201,000 Australians aged 14+ (72.0%) read magazines in print or online either via the web or an app. This is down 4 per cent, or 628,000, from a year ago. Readership of print magazines was 12.0 million Australians aged 14+ (56.8 per cent), down 2.2% from a year ago. Although overall industry readership figures are down slightly compared to a year ago, this is largely due to the closure or suspension of many titles during 2020 as the industry grappled with the COVID-19 pandemic and the nation-wide lockdown. The good news is that many magazine titles have resonated with new audiences during a tough year and are thriving, with solid readership increases seen across many categories. Readership of the Food & Entertainment category increased by 10.8 per cent to over 7.1 million, General Interest was up 6.1 per cent to over 4.1 million, Home & Garden increased by 17.8 per cent to over 3.8 million and Mass Women’s was up 3.8 per cent to over 3 million. These are the latest findings from the Roy Morgan Single Source survey of 64,973 Australians aged 14+ in the 12 months to June 2021.

CORPORATES
ROY MORGAN LIMITED