MARKETING RESEARCH – AUSTRALIA

Roy Morgan announces 2014 winners of Banking and Finance Satisfaction Awards

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 19-Feb-15

Roy Morgan Research announced the winners of its 2014 Customer Satisfaction Awards for the banking and finance industry on 18 February 2015. P&N Bank was named the Bank of the Year, while the Commonwealth Bank won the award for Major Bank of the Year. Bendigo Bank was named the Business Bank of the Year, Defence Service Homes Insurance took out the award for General Insurer of the Year and ESSSuper received the award for Industry Superannuation Fund of the Year

CORPORATES
ROY MORGAN RESEARCH LIMITED, P&N BANK, COMMONWEALTH BANK OF AUSTRALIA – ASX CBA, BENDIGO BANK, BENDIGO AND ADELAIDE BANK LIMITED – ASX BEN, DEFENCE SERVICE HOMES INSURANCE SCHEME, ESSSUPER, GREATER BUILDING SOCIETY LIMITED, PEOPLE’S CHOICE CREDIT UNION, CBHS FRIENDLY SOCIETY LIMITED, INSURANCELINE HOLDINGS PTY LTD, NRMA LIMITED, REST SUPER PTY LTD, WESTPAC BANKING CORPORATION – ASX WBC, PLUM FINANCIAL SERVICES LIMITED

Roy Morgan announces 2014 winners of Customer Satisfaction Awards

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 19-Feb-15

Roy Morgan Research announced the winners of its fourth annual Customer Satisfaction Awards on 18 February 2015. The awards recognise outstanding levels of customer satisfaction, as judged by more than 50,000 consumers and 12,000 business decision-makers throughout 2014. The 37 award categories cover sectors such as banking, insurance, superannuation, automotive, travel and hospitality, retail, telecommunications and utilities. Roy Morgan Research CEO Michele Levine says the awards have earned a reputation as the most accurate and reliable measure of customer satisfaction in Australia

CORPORATES
ROY MORGAN RESEARCH LIMITED, LEXUS AUSTRALIA, P&N BANK, GREATER BUILDING SOCIETY LIMITED, PEOPLE’S CHOICE CREDIT UNION, DEFENCE SERVICE HOMES INSURANCE SCHEME, ESSSUPER, PLUM FINANCIAL SERVICES LIMITED, COMMONWEALTH BANK OF AUSTRALIA – ASX CBA, WESTPAC BANKING CORPORATION – ASX WBC, CBHS FRIENDLY SOCIETY LIMITED, INSURANCELINE HOLDINGS PTY LTD, BENDIGO AND ADELAIDE BANK LIMITED – ASX BEN, NRMA LIMITED, REST SUPER PTY LTD, AUTOBARN PTY LTD, GUARDIAN CHEMISTS, SUSSAN-SUZANNE GRAE, MICHEL’S PATISSERIE, DAVID JONES LIMITED, TARGET AUSTRALIA PTY LTD, THE REJECT SHOP LIMITED – ASX TRS, THE GOOD GUYS, TRUE VALUE HARDWARE LIMITED, CRUST PIZZA, GULL PETROLEUM PTY LTD, BETTS AND BETTS PTY LTD, BETTS KIDS, SPORTSPOWER, ALDI STORES SUPERMARKETS PTY LTD, APPLE INCORPORATED, SOUTHERN PHONE COMPANY LIMITED, INTERNODE SYSTEMS PTY LTD, AMAYSIM AUSTRALIA PTY LTD, QANTAS AIRWAYS LIMITED – ASX QAN, SINGAPORE AIRLINES LIMITED, ACTEWAGL, RED ENERGY PTY LTD

ANZ-Roy Morgan Consumer Confidence at Six Month Lows

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 17-Feb-15

The ANZ-Roy Morgan Consumer Confidence rating for Australia fell by 1.7 per cent in the week ended 15 February 2015, to the lowest level since early August 2014. For now, it appears that concerns about job security, weak wages growth and the economic outlook are outweighing the boost from the recent interest rate cut, lower petrol prices and rising asset values. Confidence in the economic outlook over the next year fell by 4.3 per cent, and confidence in the economic outlook over the next five years fell by 3.2 per cent

CORPORATES
ROY MORGAN RESEARCH LIMITED, AUSTRALIA AND NEW ZEALAND BANKING GROUP LIMITED – ASX ANZ, RESERVE BANK OF AUSTRALIA

Women watching cricket and going to matches – but it’s still a boy’s club online

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 16-Feb-15

A Roy Morgan Single Source survey has found that about 450,000 Australians aged 14+ visit the ESPN Cricinfo website in any average four weeks throughout the year, but just 9.5 per cent of visitors (or 43,000) are women. However, women account for 19 per cent (or 121,000) of the 640,000 monthly visitors to the Cricket Australia site. Meanwhile, more than a million women "almost always" watch Test or One-Day matches on TV, and around 800,000 watch Twenty20 matches. Women also comprise a third of Australians who went to a Twenty20 match in the past year, 29 per cent of those who attended a One-Day match and 26 per cent of those who attended a Test match

CORPORATES
ROY MORGAN RESEARCH LIMITED, CRICKET AUSTRALIA, ESPN INCORPORATED, CRICINFO

Fuel efficiency still top priority for Aussie motorists

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 16-Feb-15

A Roy Morgan Single Source survey has found that 79 per cent of Australians aged 14+ who are motorists consider fuel efficiency to be more important in a vehicle than high performance. The survey, which was carried out in the year to November 2014, also shows that 75 per cent will only buy a car with a proven track record, and 72 per cent spend a lot of time researching their options before deciding which car to buy. Meanwhile, 69 per cent of drivers agree that "I usually only consider the main car manufacturers as I don’t like to take the risk of a lesser known make"

CORPORATES
ROY MORGAN RESEARCH LIMITED, HYUNDAI MOTOR COMPANY AUSTRALIA PTY LTD, MAZDA AUSTRALIA PTY LTD, TOYOTA MOTOR CORPORATION AUSTRALIA LIMITED, JEEP AUSTRALIA

Westpac leads big four in business customer satisfaction and advocacy

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 12-Feb-15

A Roy Morgan Research Business Single Source survey has found that the overall satisfaction level of the business customers of Australia’s four major banks fell to 65.6 per cent in January 2015. This compares with 68.6 per cent in September 2014. Westpac retained the highest satisfaction rating at 70.5 per cent, ahead of the Commonwealth Bank on 66.4 per cent. However, smaller banks continue to outperform the "big four" in terms of business customer satisfaction, increasing their satisfaction level from 69.4 per cent to 70.6 per cent

CORPORATES
ROY MORGAN RESEARCH LIMITED, COMMONWEALTH BANK OF AUSTRALIA – ASX CBA, WESTPAC BANKING CORPORATION – ASX WBC, AUSTRALIA AND NEW ZEALAND BANKING GROUP LIMITED – ASX ANZ, NATIONAL AUSTRALIA BANK LIMITED – ASX NAB, BENDIGO AND ADELAIDE BANK LIMITED – ASX BEN, SUNCORP GROUP LIMITED – ASX SUN

Common scents: younger women more likely to buy perfume

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 11-Feb-15

A Roy Morgan Single Source survey has found that 11 per cent of Australian women aged 14+ bought perfume in an average four-week period in the year to September 2014. However, this rises to 18 per cent for women in the 14-24 age group, compared with 10 per cent of women in the 50-64 age demographic. The proportion of women in the 25-34, 35-49 and 65+ age groups who purchased women’s perfume in any given four weeks was fairly consistent, at around nine per cent

CORPORATES
ROY MORGAN RESEARCH LIMITED

You don’t bring me flowers: a Valentine’s ballad

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 11-Feb-15

A Roy Morgan Single Source survey has found that fewer than 15 per cent of Australian men bought fresh flowers in an average three-month period in the year to December 2014. The survey also shows that in the first quarter of 2014, 17.1 per cent of Australian men reported buying fresh flowers at least once in the previous three months. Meanwhile, 31 per cent of men who are engaged or planning to marry buy fresh flowers in any given three months, compared with 18.2% of men who are married

CORPORATES
ROY MORGAN RESEARCH LIMITED

A friend’s spare room in Australia or a 4-star resort in Asia?

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 10-Feb-15

A Roy Morgan Single Source survey has found that 36 per cent of Australians aged 14+ whose last long holiday was domestic chose to stay at the homes of friends or relatives. The survey, which was carried out in the year to December 2014, also shows that 21 per cent opted for paid accommodation such as fully self-contained rental flats, apartments or houses, while 11 per cent stayed at four-star hotels or resorts. In contrast, 33 per cent of Australian holiday-goers whose last long trip was in Asia chose to stay at either four-star hotels or resorts, while 28 per cent opted for standard hotels/motels or resorts

CORPORATES
ROY MORGAN RESEARCH LIMITED

ANZ-Roy Morgan Consumer Confidence: Not-So-Great Expectations

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 10-Feb-15

The ANZ-Roy Morgan Consumer Confidence rating for Australia fell by 0.6 per cent to 111.7 in the week ended 8 February 2015. The modest change likely reflects the positive impact from interest rate cuts, somewhat offset by concerns about the economy and federal government leadership speculation. Confidence in the economic outlook over the next year fell by 3.6 per cent, but expectations of household finances compared with a year ago rose by 1.3 per cent. This sub-index is most correlated with household spending

CORPORATES
ROY MORGAN RESEARCH LIMITED, AUSTRALIA AND NEW ZEALAND BANKING GROUP LIMITED – ASX ANZ, RESERVE BANK OF AUSTRALIA