MARKETING RESEARCH – AUSTRALIA

Wealth inequality in Australia is getting worse

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Original article by Roy Morgan
Market Research Update – Page: Online : 24-Sep-18

The first edition of the Roy Morgan Wealth Report shows that net wealth has grown strongly in Australia, but the biggest gains have been among the wealthiest 10% of Australians. They had an average per capita wealth of over $2 million and held 48.3% of net wealth in 2017, compared to 46.8% in 2007. Meanwhile, the poorest 50% of Australians have seen their total share of net wealth fall from 3.9% to 3.7% over the last decade. The report also shows that growing personal wealth is highly correlated to income level, with those earning over $130,000 having an average net wealth of $1.2 million, which is nearly five times those earning less than $15,000 ($248,000). The report is based on over half a million in depth face-to-face interviews conducted over the decade from 2007 to 2017 across Australia.

CORPORATES
ROY MORGAN LIMITED

Australian wealth growing faster than debt

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Original article by Roy Morgan
Market Research Update – Page: Online : 24-Sep-18

The first Roy Morgan Wealth Report shows that the value of assets held by Australians continues to grow faster than debts, resulting in average per capita net wealth being 30.5% higher in 2017 than it was in 2007 in inflation-adjusted terms. The report shows that average personal assets are now worth 7.9 times average debts, compared with 7.2 times debts in 2007, while 51.9% of Australia’s personal wealth is held in the form of housing, down from 52.4% in 2007. Superannuation assets now make up a slightly higher portion of personal wealth, rising from 19.6% to 21.8% since 2007. The report is drawn from over half a million in depth face-to-face interviews conducted over the last decade.

CORPORATES
ROY MORGAN LIMITED

Wonder Woman top superhero for Young Australians

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Original article by Roy Morgan
Market Research Update – Page: Online : 24-Sep-18

New research from Roy Morgan shows that an estimated 368,000 Australians aged 6-13 years old picked Wonder Woman as their favourite superhero in the year to June 2018, while 303,000 named former leader Batman. Wonder Woman’s popularity as a superhero has more than doubled over the past two years (up by 192,000 to 368,000) following the release of the highly successful Wonder Woman film in 2017. In contrast, DC Comics stablemate Batman fell in popularity over the last two years, down 80,000 to 303,000. Overall, DC Comics characters filled four of the top five superhero spots in the latest Roy Morgan Young Australian Survey, with Superman in fourth on 118,000 and The Flash in fifth on 90,000. The top-rating superhero for rival Marvel comics was Spiderman, picked by 170,000 kids and up an impressive 36,000 from two years ago. Three other Marvel comics superheroes made the top eight favourite superheroes in 2018, including The Incredible Hulk (76,000), Iron Man (73,000) and Captain America (61,000).

CORPORATES
ROY MORGAN LIMITED, DC COMICS, MARVEL ENTERTAINMENT GROUP INCORPORATED

Fintechs outpacing banks in digital payments

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Original article by Roy Morgan
Market Research Update – Page: Online : 24-Sep-18

The Roy Morgan Digital Payment Solutions Currency Report shows that 6.5% of Australians aged 14+ now use non-bank contactless/cardless mobile payment system, while 6.4% use bank-owned digital payment solutions. The report also shows that 93.6% of Australians are aware of at least one digital payment solution, and 72.4% have used at least one digital payment solution in the last 12 months. Some 57.3% of Australians are aware of "tap and go" payment systems, 39.6% are aware of bank-owned mobile payment systems, 46.4% are aware of non-bank tap-and-go systems and 35.2% are aware of "buy-now-pay-later" payment systems. However, usage is lagging awareness considerably, with only 11.5% of Australians having used a tap-and-go payment system in the last 12 months, and only 6.7% having used a buy-now-pay-later digital solution over the same period. The report is based on more than 50,000 face-to-face consumer interviews during the year to June 2018.

CORPORATES
ROY MORGAN LIMITED

Research Australia and Roy Morgan partner to reveal Australians’ views on health and medical research (HMR) in a changing landscape of healthcare

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Original article by Roy Morgan
Market Research Update – Page: Online : 17-Sep-18

Research Australia and Roy Morgan have released the results of the 2018 Health & Medical Research Public Opinion Poll. Celebrating the 15th year of the annual poll, Research Australia and Roy Morgan have hosted an official launch in The Cellar of Tonic House, Roy Morgan’s unique office function room. Roy Morgan CEO Michele Levine enlightened attendees on trust and distrust in the healthcare space, and how a much more discerning public, along with the advent of technology are pushing back against what they perceive as unfair practice. Research Australia CEO Nadia Levin shared some of the key outcomes from the poll to an audience from across the health and medical research pipeline, including representation from Ausbiotech, GSK, AAMRI, the University of Melbourne, HealthConsult, the Department of Health & Human Services, ARCS and The Walter & Eliza Hall institute of Medical Research.

CORPORATES
ROY MORGAN LIMITED, RESEARCH AUSTRALIA LIMITED

Brisbane Broncos hold off Storm surge to lead again for NRL support

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Original article by Roy Morgan
Market Research Update – Page: Online : 17-Sep-18

The Brisbane Broncos have again topped Roy Morgan’s annual National Rugby League supporter ladder with 1.09 million supporters (up 6.5 per cent on a year ago). It is followed by Melbourne Storm, which increased its support by 26.7 per cent to 1.05 million supporters. Seven NRL clubs increased their support in the year to June 2018, including the four most recent NRL Premiers. Roy Morgan is able to analyse the demographic makeup and intentions of NRL supporters across a vast array of important indicators, including the likelihood supporters of different clubs have of wanting to buy a new car in the next four years. A significant 19.9% of supporters of the Canberra Raiders plan on buying a new vehicle in the next four years, clearly higher than for supporters of the other 15 NRL clubs and well above the Australian figure of 11.9%. However, supporters of several other clubs have significantly higher intentions of buying cars in the next four years than the average Australian. These include the Parramatta Eels (17.2%), Melbourne Storm and Sydney Roosters (both 16.9%) and New Zealand Warriors (16.1%).

CORPORATES
ROY MORGAN LIMITED, NATIONAL RUGBY LEAGUE, BRISBANE BRONCOS RUGBY LEAGUE CLUB LIMITED, MELBOURNE STORM RUGBY LEAGUE CLUB LIMITED, CANBERRA RAIDERS, PARRAMATTA EELS, SYDNEY ROOSTERS RUGBY LEAGUE FOOTBALL, NEW ZEALAND WARRIORS LIMITED

Nine Network (+ Stan) will close gap on Seven Network

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Original article by Roy Morgan
Market Research Update – Page: Online : 17-Sep-18

Research from Roy Morgan shows that almost 11.9 million Australians watch the Nine Network across broadcast and Catch Up platforms in an average week, while nearly 12.5 million watch the Seven Network and almost 11.3 million watch the ABC. Nine Entertainment’s merger with Fairfax Media will bring together two of Australia’s leading media companies, as well as their 50:50 joint venture subscription video-on-demand service Stan (which is watched by over 2 million Australians in an average four weeks). The merger will boost the combined viewership of Nine Entertainment platforms to over 12.2 million, within reach of the Seven Network. Roy Morgan CEO Michele Levine says that although some have expressed concerns about the potential lessening of competition the merger may bring, the proliferation of competing Pay TV and SVOD services such as Netflix, Amazon Prime, YouTube Premium, Fetch and others, suggests that competition in the viewing space is intensifying rather than reducing.

CORPORATES
ROY MORGAN LIMITED, NINE NETWORK AUSTRALIA LIMITED, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, FAIRFAX MEDIA LIMITED – ASX FXJ, STAN ENTERTAINMENT PTY LTD, SEVEN NETWORK LIMITED, AUSTRALIAN BROADCASTING CORPORATION, TEN NETWORK HOLDINGS LIMITED, SPECIAL BROADCASTING SERVICE (SBS), NETFLIX INCORPORATED, AMAZON PRIME, YOUTUBE PREMIUM, FETCHTV PTY LTD

ANZ-Roy Morgan Consumer Confidence eases to 116.2

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Original article by Roy Morgan
Market Research Update – Page: Online : 12-Sep-18

ANZ-Roy Morgan Australian Consumer Confidence eased 1.3% to 116.2 in the week ending 9 September, following two straight weekly rises. Improvements in sentiment toward future finances and current economic conditions were not strong enough to offset falls in the remaining subindices. Households’ perception of current financial conditions fell 4.8% last week, more than reversing a cumulative 1.7% gain over the previous two weeks. Meanwhile, sentiment towards future financial conditions rose 2.1%, its third straight weekly increase. Encouragingly, households’ assessment of current economic conditions bounced 2.1%, entirely reversing the prior week’s fall. Consumers were less optimistic about future economic conditions, however. Their assessment fell 3.5% to 111.5 (versus a long term average of 113.9).

CORPORATES
ROY MORGAN LIMITED, AUSTRALIA AND NEW ZEALAND BANKING GROUP LIMITED – ASX ANZ

Business Confidence in August hit by political uncertainty

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Original article by Roy Morgan
Market Research Update – Page: Online : 10-Sep-18

Roy Morgan Business Confidence was down 3.4 points (-3%) to 110.2 points in August. However, analysing Business Confidence throughout August shows Consumer Confidence before August 20 was 115.0 points, while it plunged to 99.5 points during the last third of the month beginning the week of the leadership challenge (August 20-31, 2018). In August, Business Confidence remained below its level of a year ago and is now 4.2 points lower than in August 2017 and 6.1 points below its long-term average of 116.3 points. However, despite now falling for four consecutive months, Business Confidence throughout the first eight months of 2018 has averaged 116.6 points – above the long-term average and the highest yearly average since 2014. Businesses remain largely positive in August with a majority of businesses, 50.5% (unchanged) expecting ‘good times’ for the Australian economy over the next five years and nearly half, 47.8%, saying now is a ‘good time to invest in growing the business’.

CORPORATES
ROY MORGAN LIMITED

ANZ-Roy Morgan Consumer Confidence firms to 117.7

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Original article by Roy Morgan
Market Research Update – Page: Online : 5-Sep-18

ANZ-Roy Morgan Australian Consumer Confidence firmed 1.0% to 117.7 in the week ending 2 September, on the back of a 2.1% bounce in the prior week. The headline increase was primarily driven by a sharp rise in the ‘time to buy a household item’ subindex. Households’ perception of current financial conditions improved 0.5% last week, adding to a 1.2% bounce in the previous week. Similarly, sentiment towards future financial conditions edged up 0.2% last week, following a 3.1% rise in the prior week. The ‘time to buy a household item’ subindex posted a sharp 5.2% rise last week, ending a streak of weekly declines. Four-week moving average inflation expectations were unchanged at 4.3%.

CORPORATES
AUSTRALIA AND NEW ZEALAND BANKING GROUP LIMITED – ASX ANZ, ROY MORGAN LIMITED