MARKETING RESEARCH – AUSTRALIA

eBay is Australia’s top shopping website but OzBargain’s community forum is the fastest growing

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 2-Sep-16

More Australians than ever are shopping online. A Roy Morgan Single Source survey has found that 7.8 million Australians aged 14+ visited eBay in an average four weeks in the 12 months to June 2016 – more than double its nearest competitor Amazon (3.8 million). Kogan.com and Groupon reach just over 1.3 million visitors each. OzBargain is Australia’s fastest-growing shopping-related website, now with 948,000 unique monthly visitors.

CORPORATES
ROY MORGAN RESEARCH LIMITED, EBAY AUSTRALIA AND NEW ZEALAND PTY LTD, AMAZON.COM INCORPORATED, KOGAN.COM LIMITED – ASX KGN, GROUPON AUSTRALIA PTY LTD, SCOOPON.COM.AU PTY LTD, CATCH-OF-THE-DAY.COM.AU, OZBARGAIN, LIVINGSOCIAL, DEALSDIRECT.COM.AU PTY LTD, GRAYSONLINE AUCTIONEERS, CUDO PTY LTD, DEALS.COM.AU PTY LTD, GOOGLE INCORPORATED, LASOO PTY LTD, SPREETS PTY LTD

Autobarn accelerates its way to customer satisfaction success

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 1-Sep-16

Roy Morgan Research has announced the July 2016 winners of its monthly Customer Satisfaction Awards in Australia. Autobarn won the Customer Satisfaction Award in the category of Auto Stores by satisfying 88 per cent of its customers, followed by Supercheap Auto with 87 per cent and Repco with 82 per cent.

CORPORATES
ROY MORGAN RESEARCH LIMITED, AUTOBARN PTY LTD, SUPER CHEAP AUTO, REPCO LIMITED

Consumer satisfaction with big four banks up in July

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 31-Aug-16

A Roy Morgan Research Single Source survey has found that the satisfaction level of the personal customers of Australia’s four major banks was 79.7 per cent in the six months to July 2016, compared with 79.5 per cent in June. The Commonwealth Bank continued to have the highest customer satisfaction rating of the four major banks, at 81.4 per cent, followed by the ANZ Bank (79.6 per cent), National Australia Bank (78.0 per cent) and Westpac (77.7 per cent). Outside of the big four banks, Teachers Mutual remains the best performer with 93.8 per cent satisfaction, followed by Bank Australia (93.6 per cent) and Heritage Bank (92.1 per cent).

CORPORATES
ROY MORGAN RESEARCH LIMITED, COMMONWEALTH BANK OF AUSTRALIA – ASX CBA, WESTPAC BANKING CORPORATION – ASX WBC, AUSTRALIA AND NEW ZEALAND BANKING GROUP LIMITED – ASX ANZ, NATIONAL AUSTRALIA BANK LIMITED – ASX NAB, TEACHERS MUTUAL BANK LIMITED, BANK AUSTRALIA, HERITAGE BANK LIMITED – ASX HBS

Fewer Australians paying to see the doctor

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 31-Aug-16

A Roy Morgan Single Source survey has found that the proportion of Australians paying for a visit to the doctor in an average four-week period has declined over the past decade. In the 12 months to June 2007, 31.8 per cent of Australian adults paid for a doctor’s visit in an average four weeks. By March 2016, this figure had fallen to 27.6 per cent. Unexpectedly, Australians earning between $A150,000 and $A199,999 saw the most dramatic drop in paid doctor’s visits. Between July 2006 and June 2007, nearly 45 per cent of people in this income range paid for a doctor’s visit in an average four weeks. As of June 2016, that figure had declined to 29.8 per cent, a decrease of more than 30 per cent.

CORPORATES
ROY MORGAN RESEARCH LIMITED, AUSTRALIAN LABOR PARTY

ANZ-Roy Morgan Australian Consumer Confidence falls after Olympics ends, but still at high levels – 118.4 (down 3.4pts)

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 31-Aug-16

ANZ-Roy Morgan Australian Consumer Confidence fell 2.8 per cent to 118.4 in the week ending 28 August 2016. The decline in confidence was entirely driven by households’ views of the economic outlook. Households’ views of the economic outlook in the next 12 months fell by 7.0 per cent, while consumers’ views of their current and future finances rose by 1.9 per cent and 0.4 per cent respectively.

CORPORATES
ROY MORGAN RESEARCH LIMITED, AUSTRALIA AND NEW ZEALAND BANKING GROUP LIMITED – ASX ANZ

The tea party: Australians love a cuppa

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 30-Aug-16

A Roy Morgan Single Source survey has found that 50 per cent of Australians aged 14+ (9.8 million people) drank at least one cup of tea in any given week during the year to June 2016. This compares with 49 per cent, or 9.6 million people, in the previous 12 months. Meanwhile, the average volume consumed has risen from 9.1 cups per person to 9.5 cups per person. The survey also shows that 55 per cent of women drink at least one cup of tea in an average week, compared with 45 per cent of men, while Australians aged 65+ are the most likely to drink tea in any given week.

CORPORATES
ROY MORGAN RESEARCH LIMITED

SUVs drive growth in new car market (and size matters)

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 30-Aug-16

A Roy Morgan Single Source survey has found that 2,331,000 Australians aged 14+ intend to buy a new vehicle in the next four years. This includes 634,000 who intend to do so within the next 12 months. The survey also shows that 885,000 Australians intend to buy an SUV in the next four years, which is almost 20 per cent higher than 12 months ago. Meanwhile, the number of Australians who intend to buy a new Toyota in the next four years has risen by 70,000, ahead of Hyundai (up 37,000) and Mitsubishi (up 28,000).

CORPORATES
ROY MORGAN RESEARCH LIMITED, TOYOTA MOTOR CORPORATION AUSTRALIA LIMITED, HYUNDAI MOTOR COMPANY AUSTRALIA PTY LTD, MITSUBISHI MOTORS AUSTRALIA LIMITED, NISSAN MOTOR COMPANY (AUSTRALIA) PTY LTD, BMW AUSTRALIA LIMITED, MAZDA AUSTRALIA PTY LTD

Michele Levine, CEO, Roy Morgan Research, comments on the findings in State of the Nation 25: Spotlight on Financial Risk

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 26-Aug-16

The end of the mining boom in Australia presents the Australian economy with many pressing challenges – and some of the biggest involve the potential for a slowing Australian economy to increase mortgage stress around the country, and also to lead to diminished superannuation balances for Australians heading towards retirement. The casualisation of the Australian work-force with an increasing proportion of Australians working part-time rather than full-time means many Australians are forced to save less for their retirement whilst the ability to pay current bills, including mortgage payments, is also crimped. In addition, the persistently low interest rates in Australia mean the amount required for retirement actually increases as annual returns on investments follow interest rates lower. Follow this link to view the full State of the Nation 25: Spotlight on Financial Risk Powerpoint presentation PDF.

CORPORATES
ROY MORGAN RESEARCH LIMITED

State of the Nation 25: Spotlight on Financial Risk

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 26-Aug-16

Roy Morgan Research CEO Michele Levine this week presented the latest State of the Nation Report in Melbourne and Sydney, with a special Spotlight on Financial Risk including Mortgage debt and stress, Income risks and the adequacy of retirement funding. Key findings of this in-depth industry spotlight include: Home ownership in Australia is likely to continue its downward trend whilst house price increases outpace the increase in household incomes; Mortgage stress levels are likely to remain elevated even with the likelihood of further interest rate reductions by the Reserve Bank of Australia (RBA) over the coming 12-18 months. Official Australian interest rates are already at a record low of 1.5% and likely to converge with the 0% interest rates found in comparable Western economies including the United States, United Kingdom, Canada and the EU; Household debt levels could become a risk for both households and banks should general economic conditions turn down; The reliance on dual incomes for home loans repayments by many Australian families is a risk in itself with the increasing trend towards part-time work throughout much of the economy and with the additional factor of low wages growth and many more. View the full release to see a comprehensive run-down of findings.

CORPORATES
ROY MORGAN RESEARCH LIMITED

Telstra launches "The Australian Digital Inclusion Index 2016" powered by Roy Morgan Research

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 25-Aug-16

Yesterday Telstra launched "The Australian Digital Inclusion Index 2016". Powered by Roy Morgan Research in conjunction with the Centre for Social Impact and Swinburne University of Technology. Based on Roy Morgan Research’s annual Single Source Survey of 50,000 extensive face-to-face interviews, the Index is the most detailed picture yet of digital inclusion in Australia. The key findings include that Digital inclusion is about social and economic participation; Overall, digital inclusion is growing in Australia; But many Australians are still missing out; Access is improving overall; But Digital Ability is an area for further improvement; Affordability is a challenge for some groups, although value has improved; The "age gap" is substantial, but steady; For people with disability, digital inclusion is low, but improving steadily; Indigenous digital inclusion is also low, but improving; The gender gap is narrow, but different attitudes toward technology remain; Some Australian communities are digitally excluded and Geography plays a critical role.

CORPORATES
ROY MORGAN RESEARCH LIMITED, TELSTRA CORPORATION LIMITED – ASX TLS, UNIVERSITY OF NEW SOUTH WALES. CENTRE FOR SOCIAL IMPACT, SWINBURNE UNIVERSITY OF TECHNOLOGY