Original article by Roy Morgan Research
Market Research Update – Page: Online : 13-May-15

A Roy Morgan Single Source survey has found that 30.6 per cent of Australians aged 14+ who have a post-paid mobile phone used their own handset when taking up a new plan in the six months to December 2014. This compares with 24.7 per cent during the same period in 2013. The survey also shows that the proportion of Telstra’s post-paid customers who are now SIM-only has risen from 26.4 per cent to 30.6 per cent, while Optus’s SIM-only customer base has risen from 19.8 per cent to 27.5 per cent.

CORPORATES
ROY MORGAN RESEARCH LIMITED, TELSTRA CORPORATION LIMITED – ASX TLS, SINGTEL OPTUS PTY LTD, VODAFONE AUSTRALIA LIMITED, VIRGIN MOBILE (AUSTRALIA) PTY LTD, IINET LIMITED – ASX IIN