Original article by Roy Morgan Research
Market Research Update – Page: Online : 2-Mar-16
Roy Morgan Research has released its New Zealand Print Readership results for Newspapers and Magazines in the 12 months to December 2015. The "New Zealand Herald" remains the country’s most-read daily newspaper, with 549,000 readers per average issue (down 10.9 per cent compared with 2014). "AA Directions" remains the most-read magazine, with 554,000 readers per average issue (up 8.6 per cent), while "New Zealand Woman’s Day" is the most popular title on newsstands (up 5.2 per cent to 406,000 readers per average issue).
ROY MORGAN RESEARCH LIMITED