Original article by Darren Davidson
The Australian – Page: 24 & 26 : 23-Apr-18

Seven West Media chairman Kerry Stokes says digital giants Google and Facebook should be subject to the same regulatory regime as Australian media companies, to ensure a level playing field in the advertising market. Seven’s submission to the Australian Competition & Consumer Commission’s inquiry into the impact of digital platforms on the media and advertising markets has recommended that Facebook and Google should pay a fee for distributing content from traditional media companies. Seven also argues that audience measurement data for ads on Google and Facebook should be subject to independent audits.

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