Original article by Roy Morgan
Market Research Update – Page: Online : 2-Jul-18
A Roy Morgan Single Source Survey, which was carried out in the three months to April 2018, shows that 2.268 million Australians aged 14+ intend to purchase a new car in the next four years. This is a decline of 66,000 from March, but it still remains above the long-term average of 2.155 million. The number of Australian who intend to purchase a new car in the next 12 months has dropped from 612,000 in March to 578,000. These are the latest results from Roy Morgan’s "Automotive Currency Report" which is based on in-depth personal interviews conducted face-to-face with over 50,000 Australians per annum in their own home, with over 1,300 Australians intending to buy a car in the next four years.
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