Original article by Roy Morgan
Market Research Update – Page: Online : 13-Apr-23

The Liberal Party suffered a crippling and unexpected loss in the Aston by-election in early April, losing the once safe seat in Melbourne’s outer eastern suburbs to Labor – the first time a government has won a seat off an opposition at a federal by-election since 1920. This latest loss came only a week after the Liberals suffered defeat at the New South Wales election, following losses at the federal, Victorian and South Australian elections in 2022. Roy Morgan’s data has consistently shown that the Liberal Party, as well as its leaders, are suffering from deep levels of distrust (far outweighing their levels of trust), while the Labor Party has generally recorded near equal levels of trust and distrust. Roy Morgan CEO Michele Levine says that before the Liberal Party can re-gain the trust of the Australian people and form government again, it must first neutralise its high levels of distrust. This must be a key focus for the opposition between now and the next federal election.

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