TELEVISION VIEWERS – AUSTRALIA

Why networks still bet billions on football

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Original article by Zoe Samios
The Australian – Page: 23 : 26-Aug-19

Australia’s commercial TV networks have claimed that the sports broadcasting model is ‘broken’, but their latest financial results suggest otherwise. Seven has indicated that audiences for its coverage of AFL matches are 10 per cent higher than in 2018, and Nine says its NRL revenue has increased by one per cent over the last year. However, data from OzTAM shows that the audience for Nine’s NRL coverage has fallen 3.7 per cent year-on-year so far in 2019. The combined NRL audience share of Nine and Foxtel has also fallen in 2019.

CORPORATES
SEVEN WEST MEDIA LIMITED – ASX SWM, SEVEN NETWORK LIMITED, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, NINE NETWORK AUSTRALIA LIMITED, FOXTEL MANAGEMENT PTY LTD, AUSTRALIAN FOOTBALL LEAGUE, NATIONAL RUGBY LEAGUE, VIZEUM, OZTAM PTY LTD, ATOMIC 212

Giving networks a sporting chance

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Original article by Zoe Samios
The Australian – Page: 26 : 15-Jul-19

The Seven Network’s coverage of Wimbledon attracted an average audience of 205,000 per match on its 7Two secondary channel, with the audience peaking at 455,000 for the match in which Ash Barty’s was eliminated from the tournament. That match also attracted 207,000 viewers on Foxtel. The men’s Cricket World Cup has also been a ratings success for the Nine Network and Foxtel, particularly matches featuring the Australian team. Nevertheless, TV industry executives say the weak advertising market and the cost of sports broadcasting rights are a concern.

CORPORATES
SEVEN NETWORK LIMITED, SEVEN WEST MEDIA LIMITED – ASX SWM, NINE NETWORK AUSTRALIA LIMITED, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, FOXTEL MANAGEMENT PTY LTD, FOX SPORTS AUSTRALIA PTY LTD, INTERNATIONAL CRICKET COUNCIL

Aunty takes ratings crown

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Original article by Zoe Samios, Lilly Vitorovich
The Australian – Page: 26 : 20-May-19

The ABC had the highest-rating federal election coverage on 18 May, with its audience peaking at 1.336 million – including 940,000 metropolitan viewers – from 8-9pm. The ABC News channel attracted an average metropolitan audience of 258,833, while some 300,000 people watched the public broadcaster’s election coverage via iview. Meanwhile, the Nine Network’s election coverage attracted some 450,000 metropolitan viewers, and pay-TV channel Sky News was watched by an average of 132,000 viewers.

CORPORATES
AUSTRALIAN BROADCASTING CORPORATION, NINE NETWORK AUSTRALIA LIMITED, SKY NEWS, SEVEN NETWORK LIMITED, TEN NETWORK HOLDINGS LIMITED, SPECIAL BROADCASTING SERVICE (SBS), RMIT UNIVERSITY

News and Reality TV are the most popular TV genres

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Original article by Roy Morgan
Market Research Update – Page: Online : 15-May-19

The latest research from Roy Morgan confirms that News is the most watched TV genre in an average week, seen by 61% of Australians aged 14+. The second most watched TV genre in Australia is Reality TV, seen by 41% of Australians in an average week, while 34% watch Current Affairs shows. Coming in next and watched by 33% of Australians are Quiz/Game Shows, followed by TV Sport (32%). This research is based on interviews with over 50,000 Australians during 2018 as part of the Roy Morgan Single Source survey. Roy Morgan CEO Michele Levine says this spread of varied TV genres underlines the importance attached to understanding the different types of Australians that are attracted to these very different shows. To get the most ‘bang for the advertising buck’ it is vital to have a full understanding of who is watching what.

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ROY MORGAN LIMITED

Breakfast shows have lost their sizzle factor

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Original article by Zoe Samios
The Australian – Page: 23 & 25 : 29-Apr-19

Ratings data from OzTAM shows that the Seven Network’s ‘Sunrise’ averaged 256,000 viewers in January 2019, compared with 357,000 in January 2012. The average audience for the Nine Network’s rival ‘Today’ has fallen from 319,000 to 206,000 over the same period. Although the ABC’s breakfast show has consistently gained market share since its launch, TV industry veteran Rob McKnight says a key reason why viewers are shunning ‘Sunrise’ and ‘Today’ is their reluctance to take risks as they did in the past.

CORPORATES
SEVEN NETWORK LIMITED, NINE NETWORK AUSTRALIA LIMITED, AUSTRALIAN BROADCASTING CORPORATION, OZTAM PTY LTD, AUDIENCE DEVELOPMENT AUSTRALIA PTY LTD, TEN NETWORK HOLDINGS LIMITED, IPG MEDIABRANDS, DENTSU AEGIS NETWORK

Tennis young guns draw in TV audiences

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Original article by Patrick Durkin, Alex Gluyas
The Australian Financial Review – Page: 5 : 24-Jan-19

The 2019 Australian Open has been a rating success for the Nine Network. Local hopeful Ash Barty attracted an average national audience of 1.59 million in a losing match on 23 January, outrating the Big Bash League. Likewise, an average of 1.4 million viewers nationwide watched Greece’s Stefanos Tsitsipas defeat Roger Federer in a major upset. Chinese and Japanese tennis players have also attracted huge audiences in their home countries, while Tennis Australia has secured sponsorship deals with a number of Chinese brands.

CORPORATES
AUSTRALIAN OPEN TENNIS, NINE NETWORK AUSTRALIA LIMITED, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, BIG BASH LEAGUE, TENNIS AUSTRALIA

Seven opens batting with cricket rating win

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Original article by Lilly Vitorovich
The Australian – Page: 15 : 9-Jan-19

The Seven Network says ratings figures show that more than 14 million Australians watched its coverage of the Test cricket series against India. Seven boasted a 56 per cent share of daytime commercial television ratings during its coverage of the four-Test series. The ratings for Seven’s coverage of the Big Bash League are lower than the figures achieved by previous free-to-air broadcaster Ten. However, BBL ratings have risen when the combined coverage of Seven and Foxtel are taken into account.

CORPORATES
SEVEN NETWORK LIMITED, SEVEN WEST MEDIA LIMITED – ASX SWM, TEN NETWORK HOLDINGS LIMITED, FOXTEL MANAGEMENT PTY LTD, BIG BASH LEAGUE, CRICKET AUSTRALIA, NINE NETWORK AUSTRALIA LIMITED, NEWS CORP AUSTRALIA PTY LTD, NEWS CORPORATION – ASX NWS, KFC, VODAFONE AUSTRALIA LIMITED, OZTAM PTY LTD, REGTAM PTY LTD

Governing body happy with series attendances but ODIs face uphill fight

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Original article by Jon Pierik
The Sydney Morning Herald – Page: 51 : 13-Nov-18

Attendances for Australia’s recent three-match one-day cricket internationals series against South Africa have been described as modest. Ratings for the matches on Fox Sports were probably only a third of what they would have been if they had been on free-to-air television. Cricket Australia is hoping for better attendances and ratings when the first of four Twenty20 internationals begin at Metricon Stadium on the Gold Coast on 17 November.

CORPORATES
CRICKET AUSTRALIA, FOX SPORTS AUSTRALIA PTY LTD

Worner sings praises of live sport after surge in ratings

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Original article by John Stensholt
The Australian – Page: 24 : 1-Oct-18

The Seven Network’s coverage of the 2018 Australian Football League Grand Final boasted an average audience of 3.38 million, compared with 3.54 million in 2017. The audience peaked at around 4.3 million, up from 4.19 million in 2017. Seven’s broadcast of a Twenty20 women’s international cricket match also attracted a big audience. Seven West Media CEO Tim Worner has stressed the importance of live sports for the network, adding that sports broadcasting rights will become even more valuable in the future. Foxtel also recorded strong growth in audience numbers for its AFL coverage in 2018.

CORPORATES
SEVEN WEST MEDIA LIMITED – ASX SWM, SEVEN NETWORK LIMITED, AUSTRALIAN FOOTBALL LEAGUE, FOXTEL MANAGEMENT PTY LTD, FOX SPORTS, NINE NETWORK AUSTRALIA LIMITED, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, WEST COAST EAGLES FOOTBALL CLUB, COLLINGWOOD FOOTBALL CLUB, RICHMOND FOOTBALL CLUB, SYDNEY ROOSTERS RUGBY LEAGUE FOOTBALL, MELBOURNE STORM RUGBY LEAGUE CLUB LIMITED, BRISBANE BRONCOS RUGBY LEAGUE CLUB LIMITED, NORTH QUEENSLAND COWBOYS, SOUTH SYDNEY RUGBY LEAGUE CLUB, NATIONAL RUGBY LEAGUE, GREATER WESTERN SYDNEY FOOTBALL CLUB

Nine Network (+ Stan) will close gap on Seven Network

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Original article by Roy Morgan
Market Research Update – Page: Online : 17-Sep-18

Research from Roy Morgan shows that almost 11.9 million Australians watch the Nine Network across broadcast and Catch Up platforms in an average week, while nearly 12.5 million watch the Seven Network and almost 11.3 million watch the ABC. Nine Entertainment’s merger with Fairfax Media will bring together two of Australia’s leading media companies, as well as their 50:50 joint venture subscription video-on-demand service Stan (which is watched by over 2 million Australians in an average four weeks). The merger will boost the combined viewership of Nine Entertainment platforms to over 12.2 million, within reach of the Seven Network. Roy Morgan CEO Michele Levine says that although some have expressed concerns about the potential lessening of competition the merger may bring, the proliferation of competing Pay TV and SVOD services such as Netflix, Amazon Prime, YouTube Premium, Fetch and others, suggests that competition in the viewing space is intensifying rather than reducing.

CORPORATES
ROY MORGAN LIMITED, NINE NETWORK AUSTRALIA LIMITED, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, FAIRFAX MEDIA LIMITED – ASX FXJ, STAN ENTERTAINMENT PTY LTD, SEVEN NETWORK LIMITED, AUSTRALIAN BROADCASTING CORPORATION, TEN NETWORK HOLDINGS LIMITED, SPECIAL BROADCASTING SERVICE (SBS), NETFLIX INCORPORATED, AMAZON PRIME, YOUTUBE PREMIUM, FETCHTV PTY LTD