What’s in store for The Store? Fairfax readers spend big in the $2.6billion online retail clothing market

Original article by Roy Morgan Research
Market Research Update – Page: Online : 29-Nov-16

As detailed in Roy Morgan’s latest State of the Nation report, Australia’s online shopping market is now worth an estimated $41.3billion per year. In the 12 months to September 2016, the Cross-Platform Audiences for Fairfax’s three leading mastheads were all more likely than average to shop online – and spent more when they did. The result is that Fairfax readers contribute far more than their fair share to the online shopping market. Some 21% of Australians (aged 14+) read the "Sydney Morning Herald" in print and digital, but this audience contributes 33% of all money spent online. Likewise, 15% read "The Age", but 20% of online shopping dollars come from them. Meanwhile, 7% read the "Australian Financial Review", but their value to the online shopping market is almost double, at 13%.

CORPORATES
ROY MORGAN RESEARCH LIMITED, FAIRFAX MEDIA LIMITED – ASX FXJ, THE STORE

Cross-Platform Newspaper Readership for March 2016

Original article by Roy Morgan Research
Market Research Update – Page: Online : 12-May-16

Roy Morgan Research’s Cross-Platform Readership data for the 12 months to March 2016 shows that all national and capital city Australian metro newspaper mastheads now reach more readers in digital than print. "The Sydney Morning Herald" remains Australia’s most-read newspaper across print and digital combined, with 4,087,000 readers in total in an average week. Some 3,489,000 Australians now access the SMH through digital channels in an average week, which is 85 per cent of the masthead’s total cross-platform audience. "The Age" has a cross-platform audience of 2,860,000 , with 83 per cent reading it in digital form. Meanwhile, the "Herald Sun" and the "Daily Telegraph" reach the most Australians in print in an average week, and their total cross-platform audience is 2,837,000 and 3,120,000 respectively.

CORPORATES
ROY MORGAN RESEARCH LIMITED, FAIRFAX MEDIA LIMITED – ASX FXJ, NEWS CORP AUSTRALIA PTY LTD, NEWS CORPORATION – ASX NWS

More Australians going online first thing, but radio is still top breakfast media

Original article by Roy Morgan Research
Market Research Update – Page: Online : 21-Dec-15

A Roy Morgan Single Source survey has found that 73.1 per cent of Australians aged 14+ used one or more forms of media at breakfast time on an average weekday in the year to September 2015. The survey also shows that 18 per cent of Australians go online at breakfast, compared with 16.6 per cent a year and 8.2 per cent four years ago. However, 58.6 per cent of Australians still use one or more traditional morning media at breakfast time: 27.7 per cent listen to radio (down from 29.2 per cent a year ago), 24.0 per cent watch television (up from 22.8 per cent a year ago) and 16 per cent read newspapers (virtually unchanged over the past year).

CORPORATES
ROY MORGAN RESEARCH LIMITED

SMI: Ten’s revenue share rises as rivals tumble with newspapers down nearly 30 per cent

Original article by Nic Christensen
Mumbrella – Page: Online : 19-Aug-15

The July 2015 Standard Media Index (SMI) shows that Network Ten increased its share of ad revenue from media agencies by 3.2 per cent to 24.4 per cent, year-on-year. Newspapers recorded sharp falls, with media agency spend declining 29.4 per cent to $A47.2 million, $A19.6 million less than in July 2014. Digital bookings rose 6.7 per cent to $A123.5 million although late digital bookings are expected to cause the paid media market for July to be flat. In television, ad spending rose 3.2 per cent to $A301.3 million, while radio was up 0.4 per cent to $A47.2 million. Cinema recorded a rise of 43.6 per cent, to $A5.8 million. Outdoor declined 10.1 per cent to $A53.3 million while magazines recorded a fall in spend of 16.9 per cent to $A15.1 million. Among categories, food/alcoholic retail spending rose 33.5 per cent to $A32.2 million. The restaurants category improved year on year with bookings rising 16.6 per cent in July to $A28.6 million.

CORPORATES
SMI MEDIA INCORPORATED, TEN NETWORK HOLDINGS LIMITED – ASX TEN, SEVEN WEST MEDIA LIMITED – ASX SWM, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC

Abbott treads softly over media reform

Original article by Dominic White
The Australian Financial Review – Page: 8 : 14-Aug-15

Prime Minister Tony Abbott is seeking consensus in the industry before moving forward on media reform. Acknowledging technology is running ahead of regulation, he says it is too early to move on the audience reach rule as well as the two-out-of-three rule that restricts ownership of TV, radio and print. Without consensus, the government would simply be taking sides in a commercial dispute.

CORPORATES
AUSTRALIA. DEPT OF THE PRIME MINISTER AND CABINET, AUSTRALIA. DEPT OF COMMUNICATIONS, SEVEN WEST MEDIA LIMITED – ASX SWM, NEWS CORP AUSTRALIA PTY LTD, PRIME MEDIA GROUP LIMITED – ASX PRT, WIN CORPORATION PTY LTD, SOUTHERN CROSS MEDIA GROUP LIMITED – ASX SXL

Abbott treads softly over media reform

Original article by Dominic White
The Australian Financial Review – Page: 8 : 14-Aug-15

Prime Minister Tony Abbott is seeking consensus in the industry before moving forward on media reform. Acknowledging technology is running ahead of regulation, he says it is too early to move on the audience reach rule as well as the two-out-of-three rule that restricts ownership of TV, radio and print. Without consensus, the government would simply be taking sides in a commercial dispute.

CORPORATES
AUSTRALIA. DEPT OF THE PRIME MINISTER AND CABINET, AUSTRALIA. DEPT OF COMMUNICATIONS, SEVEN WEST MEDIA LIMITED – ASX SWM, NEWS CORP AUSTRALIA PTY LTD, PRIME MEDIA GROUP LIMITED – ASX PRT, WIN CORPORATION PTY LTD, SOUTHERN CROSS MEDIA GROUP LIMITED – ASX SXL

Aussies in mid-size towns want more local news

Original article by Roy Morgan Research
Market Research Update – Page: Online : 10-Jun-15

A Roy Morgan Single Source survey has found that 51 per cent of Australians aged 14+ regard local news as the content they most want to see, hear or read one or more times across the week. The survey, which was carried out in the year to March 2015, also shows that 49 per cent of capital city residents cite local news as a weekday or weekend content preference, while residents of Australia’s 12 largest non-capital towns and urban areas generally prefer local news. This includes 71 per cent of residents of Launceston and 69 per cent of those in Albury.

CORPORATES
ROY MORGAN RESEARCH LIMITED

Internet overtakes newspapers at breakfast, but radio still the most-used media in the morning

Original article by Roy Morgan Research
Market Research Update – Page: Online : 25-May-15

A Roy Morgan Single Source survey has found that 72 per cent of Australians aged 14+ reported using one or more forms of media at breakfast time on weekdays during the year to March 2015. This has remained steady over the past five years. However, 16 per cent of Australians are going online first thing in the morning, compared with 8.5 per cent in the year to March 2010. Meanwhile, the proportion who read newspapers at breakfast has fallen by four per cent to 15.9 per cent since 2010, while the proportion who listen to the radio at breakfast has fallen by four per cent to 28.1 per cent.

CORPORATES
ROY MORGAN RESEARCH LIMITED