M6950 Market Research and Statistical Services

Bones, Joints, Muscle conditions and Allergies/Cold & Flu most prevalent health issues for Australians

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Original article by Roy Morgan
Market Research Update – Page: Online : 9-May-19

A Roy Morgan Single Source survey shows that more than 19.3 million Australians aged 14+ (94.4%) suffered from at least one form of illness or medical condition in 2018. Just over 13.9 million Australians (68%) experienced medical conditions related to Bones, Joints and Muscles, while over 13.8 million (67.6%) suffered from Allergies/Cold & Flu illnesses. Ear, Nose and Throat conditions were experienced by over 11.1 million Australians (54.6%) in 2018, and over 10.1 million (49.5%) suffered from illnesses and conditions related to their Digestive Systems. Roy Morgan CEO Michele Levine says that digging into the data shows significant differences between the types of illnesses and conditions that women and men tend to suffer from.

CORPORATES
ROY MORGAN LIMITED

Autobarn tops customer satisfaction in March

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Original article by Roy Morgan
Market Research Update – Page: Online : 6-May-19

Autobarn has again topped key rivals Supercheap Auto and Repco in the very competitive Auto store category in the Roy Morgan Satisfaction program to be Australia’s top Auto store in March, with a customer satisfaction rating of 89%. The greatest growth in customer satisfaction was recorded by Repco, with an increase of 3%. Roy Morgan CEO Michele Levine says that Autobarn with a customer satisfaction rating of 89%, currently holds a narrow lead for customer satisfaction ahead of competitors Supercheap Auto (88%) and Repco (87%), with very high ratings for all three Auto stores. The Roy Morgan customer satisfaction program is based on in-depth interviews with over 50,000 Australians each year as part of the Roy Morgan Single Source survey.

CORPORATES
AUTOBARN PTY LTD, ROY MORGAN LIMITED, OCPER AUTO PARTS PTY LTD

More Australians intend to retire despite inadequate savings levels

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Original article by Roy Morgan
Market Research Update – Page: Online : 29-Apr-19

The number of Australian intending to retire in the next 12 months is estimated at 439,000, a 6% increase on the 2018 level of 414,000 and 11% above the 2017 figure of 395,000. This increase is despite the savings levels of these intenders being well below the recommended level to be self- funded, so they are likely to be at least partly reliant on the age pension. Men currently represent 219,000 intending retirees and women 220,000. These are some of the latest findings from Roy Morgan’s Single Source survey, which is based on in-depth interviews conducted face-to-face with over 50,000 consumers per annum in their homes, including 430 who intend to retire in the next 12 months. The latest results are based on interviews conducted in the 12 months to January 2019.

CORPORATES
ROY MORGAN LIMITED

Over 8.3 million Australians buy vitamins, minerals and supplements

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Original article by Roy Morgan
Market Research Update – Page: Online : 29-Apr-19

A Roy Morgan Single Source survey shows that more than 8.3 million Australians purchased vitamins, minerals and/or supplements in an average six months in the year to December 2018, compared with just under 8 million in 2014. However, as a proportion of Australia’s growing population, demand has dropped slightly from 41.2% in 2014 to 40.7% in 2018. The research also shows that 65% of Australians who bought vitamins, minerals and/or supplements in 2018 purchased them from pharmacies and chemists, while 27% purchased them from supermarkets. Meanwhile, 49.1% of Australian women purchased vitamins, minerals and/or supplements in an average 6 months in 2018, compared to 32% of men.

CORPORATES
ROY MORGAN LIMITED

Uber drives forward while taxis stall and new market entrants begin to accelerate

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Original article by Roy Morgan
Market Research Update – Page: Online : 29-Apr-19

Research from Roy Morgan conducted in the year to December 2018 shows that nearly 4.3 million Australians aged 14+ (over 20% of the population) now travel by Uber in an average three months, up from just over 2 million (10.2%) in 2016. There has been strong growth in Uber usage across all age groups, ranging from growth of 73% (to 1,190,000) for 25-34 year olds to 253% (to 197,000) for 14-17 year olds. Meanwhile, the number of Australians who travel by taxi in an average three months fell by nearly 2% points over the last two years, to 21.5% in 2018. The latest Roy Morgan analysis reveals that 90,000 people across Australia already use a rideshare service other than Uber in an average three months without also using Uber in that same timeframe. New entrant Taxify (now called Bolt) is a leading competitor, with 112,000 Australians (0.5% of the population aged 14+) using their service at least once in an average three months in 2018.

CORPORATES
ROY MORGAN LIMITED, UBER AUSTRALIA PTY LTD, TAXIFY, BOLT

Rise in vegetarianism not halting the march of obesity

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Original article by Roy Morgan
Market Research Update – Page: Online : 16-Apr-19

A Roy Morgan Single Source survey shows that in the year to December 2018, nearly 2.5 million Australians (12.1% of the population) had diets of which the food is all, or almost all, vegetarian. This compares with less than 2.2 million (11.2%) in 2014. However, the rising level of vegetarianism in Australia has yet to stop the increasing trend towards obesity. Now 28.5% of Australians have a Body Mass Index (BMI) of over 30 and are classified as ‘Obese’, up 2.1% points from four years ago. Some 2.7% of Australians are classified as ‘Underweight’, up 0.2% points from four years ago. ‘Underweight’ Australians have a BMI below 18.5. Meanwhile, analysis shows that Metrotechs (18.2%) and Aspirationals (13.1%) have a higher than average share of vegetarians among Roy Morgan’s Helix Personas communities.

CORPORATES
ROY MORGAN LIMITED

Australia’s personal wealth declines

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Original article by Roy Morgan
Market Research Update – Page: Online : 15-Apr-19

A Roy Morgan Single Source survey shows that the gross personal wealth (assets) of Australians aged 14+ (including owner-occupied homes) stood at $9,784 billion in the December 2018 quarter. This represents a drop of $512 billion or 5.0% from the September quarter when it was $10,296 billion, and is now at the lowest level recorded throughout 2018. Net wealth (after debt) has also decreased by 4.3%, from $8,993 billion to $8,608 billion. Despite the overall decline in household wealth over the December quarter, the average gross household wealth remains over one million dollars, at $1,016,000. This is $58,000 or 5.4% below the average recorded in the September quarter and the lowest since December 2017. The average gross wealth per capita was $502,000 in September and this has also fallen by 5.4% to $475,000 in December, the lowest for 12 months. The survey is based on in-depth interviews conducted face-to-face with over 50,000 consumers per annum in their homes.

CORPORATES
ROY MORGAN LIMITED

Online grocery shoppers are a small but lucrative market

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Original article by Roy Morgan
Market Research Update – Page: Online : 15-Apr-19

New research from Roy Morgan shows that Australian grocery shoppers aged 14+ who bought groceries from Woolworths online in the year to December 2018 spent an average of $186 a week, compared to only $103 for those buying from Woolworths’ ‘bricks and mortar’ stores. The same trend is evident for Coles, with grocery shoppers spending $158 at Coles Online in an average week, compared with $97 on average for those shopping at a ‘bricks and mortar’ store. The huge difference in spending patterns between the online and ‘bricks and mortar’ stores is driven by women, who spend far more on average via the online outlet than via the physical store.

CORPORATES
ROY MORGAN LIMITED, COLES SUPERMARKETS AUSTRALIA PTY LTD, WOOLWORTHS SUPERMARKETS

Fewer Australians gambling

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Original article by Roy Morgan
Market Research Update – Page: Online : 15-Apr-19

A Roy Morgan Single Source survey shows that 47.9% of Australians aged 18+ (9.3 million people) gambled in an average three months during the year to December 2018, compared with 64.7% (10.5 million) in the year to December 2008. A decline has occurred across all major types of gambling over the last decade; the biggest drop in participation has been for lottery/scratch tickets, which are down 16.3% points to 40.1% but remain the most popular gambling category. Poker machines showed the next biggest loss, declining by 11.9% points to 13.7%, followed by betting (down 5.9% points to 9.4%). The survey is based on in-depth interviews conducted face-to-face with over 50,000 consumers per annum in their homes. This survey includes detailed questioning of over 7,000 gamblers per annum from which the comprehensive ‘Gambling Currency Report’ is produced, covering long term gambling trends from 2002.

CORPORATES
ROY MORGAN LIMITED

Apple TV+ targets market of over 17 million Aussies

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Original article by Roy Morgan
Market Research Update – Page: Online : 8-Apr-19

Research by Roy Morgan shows that the potential market for the Apple TV+ streaming video service is huge, given that over 17 million Australians aged 14+ (83.4%) currently access streaming video services or own Apple-branded devices. This includes 14.7 million Australians (71.8%) who already use streaming video services such as Netflix, Stan, ABC iView and others who would be interested in the Apple TV+ streaming service, as well as nearly 11.7 million Australians (57%) who own Apple devices. Analysing this potential market by Generation shows the biggest potential for Apple TV+ is with the 4.6 million Millennials who use streaming services or use an Apple device capable of streaming. This is closely followed by the over 4 million members of Gen Z and just under 4 million members of Gen X who use streaming services or use an Apple device capable of streaming.

CORPORATES
ROY MORGAN LIMITED, APPLE INCORPORATED, APPLE TV+, NETFLIX INCORPORATED, STAN ENTERTAINMENT PTY LTD